Xurxo

Avatar Went Hot: December 2, 2008 - 6:04 pm
Posted By: Xurxo 1 day 23 hours ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Search Marketing
Shimon Sandler makes a case that SEO is a better choice over PPC when it comes to the allocation of limited search marketing budgets in the long run.

What do you think? Agree - Disagree? Why?

With the tougher economic times now present, I'm se read more »
11 Comments     
Avatar Posted By: Xurxo 2 days ago
Topic Type: News Story (Jump to http://www.getelastic.com)
Category: Paid Search
Apparently Cyber Monday took JCrew and Bloomingdale’s down today, and a clever search marketer was quick to take advantage.

That's gotta hurt! read more »
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Avatar Posted By: Xurxo 2 days ago
Topic Type: News Story (Jump to http://devbasu.com)
Category: Google Searching
In what seems to affirm to their ‘Do No Evil’, and ‘offer the most relevant results’ mantra, Google has started to suggest localized business queries for generic searches on regional google domains such Google.ca, .co.uk, and .com.au. read more »
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Avatar Posted By: bbcarter 8 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google AdWords
Great, easy to read, bullet form column from George Michie- who was a great speaker at SMX Advanced.

George writes:
"The Rimm-Kaufman Group manages paid search for a great many retailers across just about every vertical and the October pain was read more »
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Avatar Posted By: Xurxo 9 days ago
Topic Type: News Story (Jump to http://www.clickz.com)
Category: Search Marketing
Is your manager, CEO, or marketing VP one of those old-school marketers who doesn't "get" online, or believes that the channel doesn't make sense for your category?

Many of our clients struggle internally to get sign off on search projects becaus read more »
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Avatar Went Hot: November 25, 2008 - 5:44 am
Posted By: SlightlyShadySEO 9 days ago
Topic Type: News Story (Jump to http://www.slightlyshadyseo.com)
Category: Google Other
Google keeps expanding, there's no doubt about this. But more interesting is how each expansion allows them to handle an entirely different type of data(be it credit cards, cell phone contacts, or email contacts) that can be used to better classify read more »
3 Comments     
Avatar Went Hot: November 25, 2008 - 5:42 am
Posted By: palmerseo 9 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Google AdWords
common mistakes when testing ppc campaigns read more »
3 Comments     
Avatar Went Hot: November 25, 2008 - 3:25 pm
Posted By: zigojacko 9 days ago
Topic Type: News Story (Jump to http://www.e-consultancy.com)
Category: SEO
I found this article interesting from e-consultancy.com, detailing, in their opinion, the five most annoying SEO myths. Makes a good read! read more »
1 Comment     
Avatar Posted By: Xurxo 12 days ago
Topic Type: News Story (Jump to http://www.socialmediatoday.com)
Category: Social Media
The report explains that 80% of companies out there believe that social media or “web 2.0″ has the potential to increase company revenue. Shocker huh? I mean who would have thought that building relationships and interacting with your customers co read more »
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Avatar Posted By: dailymoolah 12 days ago
Topic Type: News Story (Jump to http://www.makeitbloom.com)
Category: Paid Search
Paid search is a great way to drive online conversions, sales, leads, signups, downloads, you name it. But what about tracking those pesky conversions that take place offline that you got BECAUSE of your paid search efforts? read more »
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Avatar Went Hot: November 22, 2008 - 10:11 pm
Posted By: saadkamal 12 days ago
Topic Type: News Story (Jump to http://www.saadkamal.com)
Category: Google SEO
Google has just added a new document inside the Google Webmaster Help archive which lists down all the best practices for a Blogger to succeed. The guide contains many tips for making the most of your blog....

....Pretty basic but useful :) read more »
6 Comments     
Avatar Posted By: bnownlater 13 days ago
Topic Type: News Story (Jump to http://einfo.blogspot.com)
Category: Blogging
Provided a list of sites where you can syndicate your Twitter feed for additional exposure. read more »
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Avatar Went Hot: November 20, 2008 - 8:00 pm
Posted By: BrianChappell 13 days ago
Topic Type: News Story (Jump to http://www.brentcsutoras.com)
Category: Social Media
"Some of you, who had joined the Beta group to experience the new version of StumbleUpon, might have noticed the old verison, or V2, when visiting the site today.

Around 8:00 pm last night, November 19, 2008, StumbleUpon made an announcement in t read more »
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Avatar Posted By: Xurxo 14 days ago
Topic Type: News Story (Jump to http://www.shoestringbranding.com)
Category: Networking
The right approach is to manage your personal brand as if you were an independent contractor. You work for a company called Me, Inc. independently of who pays your salary. If you’re still gainfully employed or still have work in the pipeline, by all read more »
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Avatar Went Hot: November 19, 2008 - 9:18 am
Posted By: sugane 15 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google AdWords
Great new keyword tool from Google. This will make my PPC keyword search experience much easier! read more »
6 Comments     
Avatar Went Hot: November 19, 2008 - 8:04 am
Posted By: UtahSEOpro 15 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: Social Media
Dan Zarella writes "Here’s the slides from my pubcon presentation. I’m not sure how easy they’ll be to read without the accompanying talking, and you may need to use full screen to see the detail in the graphics. I apologize in advance." read more »
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Avatar Went Hot: November 19, 2008 - 12:13 pm
Posted By: UtahSEOpro 15 days ago
Topic Type: News Story (Jump to http://www.fuelinteractive.com)
Category: Paid Search
I [Brian Carter] spoke at ScarySEO about optimizing your pay per click advertising. It was October 2008, not back in the 70's as the curtains to the left make it appear.

The presentation was based on my 5 step process for optimizing anything. read more »
3 Comments     
Avatar Went Hot: November 19, 2008 - 9:10 pm
Posted By: rishilakhani 15 days ago
Topic Type: News Story (Jump to http://www.ask-kalena.com)
Category: Google AdWords
Kalena is known for her scathing dumbass of the week series - but this one is more than just humour.

"Let me preface this post by saying that I love Google and I’m a big supporter and very early adopter of AdWords pay per click advertising. BUT read more »
4 Comments     
Avatar Went Hot: November 18, 2008 - 9:37 pm
Posted By: dailymoolah 16 days ago
Topic Type: News Story (Jump to http://seminsights.com)
Category: Online Marketing
Laura Callow delivers awesome insights backed up by research and data, on why User Generated Content and SEO are a great match for each other. If you haven't thought implementing UGC onpage and through citation sources yet, this is a read makes a gr read more »
2 Comments     
Avatar Posted By: Xurxo 16 days ago
Topic Type: News Story (Jump to http://www.clickz.com)
Category: Search Marketing
Things you need to pay attention to in your search marketing campaigns especially during tough economic times.

- Web analytics to identify problem areas and opportunities.
- Improving your conversion funnel.
- Watch your bounce rate.
- Qualit read more »
Discuss     
Avatar Posted By: Xurxo 16 days ago
Topic Type: News Story (Jump to http://www.grokdotcom.com)
Category: Paid Search
Are you getting the most from your pay per click (PPC) campaigns? How would you know? Are you as efficient at getting clicks and converting visitors as you would be carrying water with a leaky bucket? Let me give you 7 signs to tell that you are not read more »
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Avatar Went Hot: November 20, 2008 - 9:32 am
Posted By: UtahSEOpro 16 days ago
Topic Type: News Story (Jump to http://www.marketingpilgrim.com)
Category: Search Marketing
One of my [Andy Beal] favorite sessions at PubCon is the Competitive Intelligence panel. I thought you might like to see the slide deck I used–complete with a list of 14 tools I recommend for spying on your competition. read more »
3 Comments     
Avatar Went Hot: November 17, 2008 - 1:22 pm
Posted By: planetc1 16 days ago
Topic Type: News Story (Jump to http://socialmediarockstar.com)
Category: Social Media
Brett Borders writes... social media has given us some amazing new channels for self expression. Common people are getting empowered and gaining an international audience by creating and sharing good stuff. read more »
3 Comments     
Avatar Went Hot: November 17, 2008 - 8:46 am
Posted By: Avinio 16 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: SEO
This post is sourced from my presentation at Pubcon on the Linkfluence: How to Buy Links with Maximum Juice and Minimum Risk panel. Since it received such positive feedback and a lot of requests for sharing, I thought I'd do so in a more referenceab read more »
7 Comments     
Avatar Posted By: Xurxo 17 days ago
Topic Type: News Story (Jump to http://writetodone.com)
Category: Blogging
If a reader hates your blog at first site, you’ve lost them. If a reader can’t find anything good on your blog within a few minutes — actually, instantly for many readers — you’ve lost them. If you annoy a reader, you’ve probably lost them.

Here read more »
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