billmcintosh

Step by step video showing how to set up and activate a YouTube Sponsored Search account. It ties together with your Google AdWords account. Will Sponsored Search be the next big thing in PPC? read more »
2 Comments     
People love controversy, and that was clearly in evidence at this SES session covering the most controversial of SEO debates, White Hat versus Black Hat. Moderator Matthew Baily of SiteLogic and his crew of experts from both sides spoke to a standin read more »
4 Comments     
Review of all the major website survey tools that are out there. Pretty useful hopefully... read more »
Discuss     
As both subject and writer it feels like I've learned a lot about how the PR and the press works--especially in the technology business. My philosophy of PR is summed up in six words: be amazing, be everywhere, be real. You don't need a PR firm, you read more »
Discuss     
Neat example (with video) of how easy it is to take advantage of the popular video sites to get no. 1 positions in search engines like Google... read more »
Discuss     
Yahoo! Buzz and all of Yahoo's millions of daily visitors are now open to all website publishers, how can you benefit from it? Now any website publisher can hit Yahoo's front page with a little quality content and a lot of votes. Learn how to start read more »
2 Comments     
Luminary panelists & killer tips from the SES SJ Video Search Engine Optimization session. The room was jam packed with people standing around the perimeter. read more »
1 Comment     
Podcast covering the increase of Spam in social media. As a marketer is it ok to Spam? What are the net results of Spamming your way to traffic? read more »
2 Comments     
Is it possible to successfully launch a brand new site with a day old domain name in just days? That means search listings, traffic and profit in days. Watch this site live and see if he can do it.

Will using social bookmarking, social networkin read more »
Discuss     
The only way to succeed with Web 2.0 marketing is by focusing all your efforts to just one clear and precise goal. And this is where most social marketers “get it wrong”.

The goal of social marketing is not to generate sales directly from Squidoo read more »
3 Comments     
Is merging Feedburner & Aweber on your blog a good idea? Do you miss out on possible deep back links by using Feedburner? read more »
Discuss     
A webmaster's work is never done. What may have worked a few years ago when could be outdated today, so it's important to constantly improve your Web site. However, a massive overhaul is just too much work to undertake at one time. Instead, tackle t read more »
3 Comments     
Google's buyout of DoubleClick is finally bearing some fruit. Google has announced a new service: Google AdManager. Should you try it out? read more »
Discuss     
I like to refer to the combinations of positive and negative link value factors of a page as its Link Mass. The link mass of a page is the sum of the importance (or real PageRank) contributions from incoming links, minus the reductions in the reputa read more »
4 Comments     
Recently Google accidentally let slip that they will be penalizing AdWords advertisers for slow landing pages on your web site.

Wow! This brings up many questions. What is Google's definition of “slow”? How will I know if I am penalized with this read more »
Discuss     
"When I say Ralph Lauren, Nine Inch Nails, Vineyard Vines, GAP – or even Apple – you get a sense of a very homogeneous type of person. You get a picture of exactly who I mean and the “lifestyle” that brand portrays. When I say Ralph Lauren, it’s lik read more »
Discuss     
Over the past day or so there’s a whole new round of Google Slaps. I’ve heard rumors that in some cases Google Slapped so many sites this time that some major keywords actually have no advertisers running at all. I’ve seen several of the markets I’ read more »
1 Comment     
The questions:

So why do you use Google Webmaster Tools?

Do you set up separate account for each site?

Do the tools let Google see too much into your own practices?

Please share your thoughts! read more »
4 Comments     
An extensive post I just made about the Google Sitelinks (what are, how to get them), where I tried to be as accurate as possible with my findings. It includes Do's and Dont's sections, a FAQ and a resume of Vanessa Fox's post. read more »
4 Comments     
Search Marketing Expo

Save the date for:
SMX West - Feb. 10-12, 2009
SMX Munich - April 22-23, 2009
SMX Advanced - June 2-3, 2009

Search Marketing Now

Learn more about search marketing through free online webcasts and webinars from our sister site Search Marketing Now.

Upcoming Webcasts: