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Ann Smarty writes: "After my recent huge post on SEO tools was published, I promised to add the section for free online internal analytics services; but before that I decided to discuss different aspects of the topic starting with effective tracking read more »
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A very detailed and in-depth look at Sphinn from Edward Lewis of seoconsultants.com read more »
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Great word-of-mouth is an important part of the SEO Success Pyramid, and complements all other forms of online and offline marketing. Don't miss the amazing story of how a Phoenix-area restaurant did something remarkable to serve a customer last wee read more »
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brian carter writes "Everyone who has a persona in multiple social networks knows that:

1. Social media site profile pages show up in search engine searches for your persona username and/or real name
2. These pages can be valuable links to read more »
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"Edward Lewis runs SEOConsultants.com, one of the more well known and trusted directories in the SEO space. When I first started learning SEO about 5 years back Edward sent me an email letting me know that something I wrote was incorrect. He was rig read more »
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In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines and today's in-depth look, The Ultimate Guide to read more »
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We’ve all heard various experts toot the horn of various elements of SEO: “Content is king!” or “It’s all about the links.” Others tout their proprietary software tools or throw out terms like latent semantic indexing. The truth is, all of these thi read more »
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On Digg, having something to say is only half the battle, knowing how to say it is the other half. This guides you to dissect the jargon, people and memes used in comments on a daily basis. Each section is broken down in detail to help you boost you read more »
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Here is a detailed explanation of the Keyword Analysis process & Documentation. A must read. read more »
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The growth of the social web, increases in search engines understanding sentiments and opinions in reviews and user created content, and greater scrutiny of misleading business practices urge businesses to become more socially responsible.

What read more »
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The 21 techniques are ways that you can make your blog or website more sticky. They come from ProBlogger's experience of blogging over the last 5 years. As a result of basing this on personal experience he shows you quite a few examples of what he's read more »
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Knowing that the search marketing industry is currently talent constrained, I wanted to take a look at where the search marketing talent was located. To get a feel for this I chose to use SEMPO's member roster as a baseline to assess where search m read more »
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From Jill Whalen: "Blogs. They're the best thing since sliced bread. Everyone with a website needs one. Or do they?" read more »
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The link building challenge of big brands isn’t in obtaining new links, but in using the strength of these links optimally. Converting link juice isn’t very hard, but certainly worth the effort. read more »
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The wet dream of all webmasters is to get to the frontpage of Digg or Reddit. After reading how Cracked.com did it on Digg (hit the frontpage) I decided to write a follow up for StumbleUpon. That’s how it works: read more »
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The biggest list of SEO tools. Ever. read more »
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Lisa Barone offers up some tips about things you should take into consideration when choosing a domain name for a long term, quality website. read more »
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Why am I not surprised (screenshots and video evidence included!) read more »
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Sadly even in 2008 most SEOs fail at writing, even SEO copywriting. Reading most SEO sites is still awful although the dark ages of too obvious keyword stuffing seem to be gone. So as even I, as a SEO, barely can stand it, imagine your average John read more »
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Social media marketing is one of the fastest changing forms of marketing online. Every time a new site, service, or community is launched, there comes both new opportunity for marketing and the possibility that the site you just spent months partici read more »
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Maki writes, "So what do you do? One method that works is just to use references to heighten content relevance and styling your articles in a catchy format that is easily accessible. What this template looks like will of course, depend on the specif read more »
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David Harry takes a step back and sees the light. What are you doing in social media, and what are "they" doing in return for you? read more »
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Digg, Reddit and all the other so-called “social media” sites can be a great way to get your message out to millions of people, but with so many voices out there screaming for attention it’s hard to be heard sometimes–even if that 400,000-word poem read more »
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Here's a free script for analyzing spider behavior (you'll need some entry-level command line skills to run it). It's mighty handy for log analysis - do things like list all 302s, 404s, 500s, or any other status code segmented by user agent.... find read more »
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A Yahoo patent application was published last week which looks more deeply into how the search engine would follow directions not to recall sections of pages pursuant to robots-nonindex tags. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008