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About 15 days ago, Barry reported on the Google Yo-Yo Effect. This yo-yoing is a lot different then the typical ups and downs of Google's rankings. read more »
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Michael Gray writes "Today Google released an new feature that gives away traffic stats and keywords for most websites on the internet. However what everyone failed to notice is that Google laid everyone else bare, naked and exposed but kept their o read more »
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Does knowing SEO mean you are black hat? Well, some SEO "experts" seem to think so, at least when it comes to PR Sculpting. read more »
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It seems like Google are applying their penalties all over the place. Instead of manually punishing sites, they came up with all these red flags that can send your site into the depths of -60 / -300 / -950 penalty/filter. The penalties are site spec read more »
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There has been some discussion about SEO dying and branding returning from the grave (or intensive care unit). On the contrary, branding is dead and SEO will live as long as there are search engines. R.I.P. Branding 1879 - 2008. read more »
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Barry Schwartz reports on an insider tip that IAC may sell off or abandon their Ask.com search technology and outsource it to Google. read more »
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One of these gatherings this afternoon had me wondering where people placed their priorities when two of those standing there chose which session they would attend by which SEO Rockstar was on the panel or by which SEO celebrity was speaking. read more »
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SEO’s are like the 21st century car salesmen. Most are slimy and have no clue what they are talking about. They tell you you just need to put spammy keywords in your title tag, keyword tag, and write a spammy as hell description meta tag. read more »
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We can say there are two drivers of viral growth then, desire and commitment. If a meme isn’t desireable at all, it won’t spread. If a meme requires a low level of commitment from the user, like a simple text-based blog post or a short video it requ read more »
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It could be the "Year of Social Media," considering the explosion of sites like Facebook, Digg and Twitter. Or it could be the "Year of Blended Search," considering the changes made by Google, Yahoo, Microsoft and Ask.com.

For many, it might be read more »
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