frodo

Avatar Posted By: frodo 155 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Web Analytics
Describes how to use Google Analytics to zero in on the best day and hour(s) to contact your customers in order to maximize sales. read more »
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Avatar Posted By: frodo 155 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Explains a plan for running promotions during weeks 1 and 3 of a four week period in order to realize sales during that same time. "Quota Buster" promo concept is also covered to help reach monthly revenue goals. read more »
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Avatar Posted By: frodo 155 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Article detailing 7 characteristics good promotions have in common. read more »
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Avatar Posted By: frodo 155 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
On June 24, 2008 Google introduced a new service called "Ad Planner" BETA. They say that after you enter your target audience demographic, this service will return results of sites which have a higher probability and concentration of your target. In read more »
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Avatar Posted By: frodo 291 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
Think you know how to properly setup an analytic tracking funnel? Better read this first to make sure or you'll end up with a lot of data that means nothing in the end. read more »
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Avatar Posted By: frodo 298 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
A list of words that have been proven over time to help you make money. read more »
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Avatar Posted By: frodo 305 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Usability
A few helpful tips that are often times still overlooked by many sites. read more »
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Avatar Posted By: frodo 318 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Web Analytics
Oftentimes the key to increasing sales is found in your website analytics reports. Trouble is, there are so many numbers in there, many people don't know where to begin.

Need a hint on what to look for? There is one key metric that can give you a read more »
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Avatar Posted By: frodo 331 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Giving your visitors what they want goes a long way toward turning them into customers. read more »
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Avatar Posted By: frodo 343 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
If you are using any of these in your copy, you may want to consider rethinking your approach. read more »
4 Comments     
Avatar Posted By: frodo 363 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Is being "secure" enough or is there a conversion difference in websites that use shared ssl certificates vs. private ssl certificates? read more »
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Avatar Posted By: frodo 366 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
A simple rewording of how you present the option to pay using PayPal could be all it takes to capture additional sales. read more »
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Avatar Posted By: frodo 366 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
Learn how a fatal flaw in Google Analytic's Site Overlay reporting can be overcome using this clever trick. read more »
2 Comments     
Avatar Posted By: frodo 368 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Six different shipping promotions were tested across several e-commerce sites. Learn which promotion won, and how it positively impacted sales. read more »
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Avatar Posted By: frodo 371 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
Learn how to combine and setup Goals and Sales Funnels using Google Analytics to determine where problem spots are in your site. read more »
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Avatar Posted By: frodo 373 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Other Online Marketing
Free 61 page e-book download detailing 20 strategies that e-commerce sites can implement to increase sales from their web store. Special focus is given for the open source shopping cart - Zen Cart, however these strategies can work for any e-commer read more »
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Avatar Posted By: frodo 374 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
Learn how to install and then activate Google E-Commerce Tracking. There are two steps required to get e-commerce tracking working properly, and both need to be completed or you will get “0’s” returned in your statistics. read more »
1 Comment     
Avatar Went Hot: November 26, 2007 - 2:24 pm
Posted By: chriswinfield 374 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Paid Search
Shimon Sandler gives out a download of his “basic” PPC Performance Report in Excel format which has many self-calculating formulas within the cells. read more »
9 Comments     
Avatar Posted By: frodo 375 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Web Analytics
This past October Google added Site Search to their analytics tracking package. Learn how to install it in 5 easy steps and find out how the results it provides gives you insight into what your website visitors are actually thinking. Knowing exactly read more »
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Avatar Posted By: frodo 376 days ago
Topic Type: News Story (Jump to http://www.zencartoptimization.com)
Category: Google Other
Learn how to track AWeber email follow-up campaigns more effectively with more detail by linking them up to Google Analytics. Using this technique, you'll be able to better determine with more accuracy how effective an email campaign actually was in read more »
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