gordonchoi

Avatar Posted By: gordonchoi 14 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Google Searching
Forget about your mouse! Google Keyboard Shortcuts allows you to navigate conveniently and easily within the search engine results pages. It is definitely a great feature for the keyboard lovers! read more »
Discuss     
Avatar Went Hot: July 9, 2008 - 11:11 am
Posted By: rustybrick 14 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Microsoft adCenter
Has the tide shifted? Is Yahoo creeping into position 3, while Microsoft's adCenter is climbing to position two in the search ad space? Some advertisers say yes. read more »
9 Comments     
Avatar Posted By: gordonchoi 24 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Paid Search
Baidu.com, the number one search engine in China in terms of search volume, is different to Google when ranking PPC ads. Depending on keyword popularities, Baidu sometimes displays up to 10 PPC ads, but shows no organic search results in the SERP. read more »
Discuss     
Avatar Posted By: gordonchoi 31 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Networking
By using LinkedIn, marketers are able to market and brand themselves. Businesses can fill their job vacancies from people on LinkedIn. Anyone will be able to expand their network and show their expertise. People are spending more and more time on so read more »
Discuss     
Avatar Posted By: gordonchoi 45 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Paid Search
When outsourcing your PPC to a paid search marketing agency, you will have to determine an appropriate business model that can work for you and the agency. read more »
1 Comment     
Avatar Posted By: gordonchoi 55 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Yahoo Paid Search
Yahoo's PPC platform Panama has major issues holding back advertisers from implementing global marketing strategies: Difficult to scale, short of search volume, time consuming to maintain campaigns, basic reporting and complicated financial system. read more »
Discuss     
Avatar Went Hot: May 9, 2008 - 7:45 am
Posted By: gordonchoi 76 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google AdWords
Post-launch Adwords process from strategies, split testing, ad optimization to content targeted campaign optimization. read more »
1 Comment     
Avatar Went Hot: May 7, 2008 - 6:34 am
Posted By: DoshDosh 78 days ago
Topic Type: News Story (Jump to http://www.seofaststart.com)
Category: Google AdWords
I'm sure the title of this post is going to make a few folks upset. Don't worry, the content is going to really make you mad. Not at me, but maybe at yourself, and especially at whoever taught you how to split test.

That's because, for most Adwor read more »
7 Comments     
Avatar Posted By: gordonchoi 90 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Networking
LinkedIn's Companies Beta, a company featured page made visible to all users. Great tool to market your company, hire new staffs, network with existing clients and find new potential clients. read more »
Discuss     
Avatar Went Hot: April 17, 2008 - 4:40 pm
Posted By: marketingmuse 97 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Google AdWords
Very cool & creative ad. Way to push the envelope. read more »
7 Comments     
Avatar Posted By: DavidWallace 105 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Google AdWords
Loren Baker writes, "Is the end of Yahoo Search Marketing near? Yahoo has announced that they are running limited tests of AdWords sponsored search ads (or Google AdSense for Search, which are AdWords served in the search results of non-Google searc read more »
1 Comment     
Avatar Posted By: gordonchoi 109 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Google AdWords
Google is updating its Adwords trademark policy in UK and Ireland that will allow any relevant ads from any advertisers to be triggered by trademarked keywords, which previously was forbidden. This new policy will be effective by 5 May 2008. read more »
Discuss     
Avatar Went Hot: April 4, 2008 - 3:05 am
Posted By: TimDineen 113 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: In House SEM
Interesting post by Lisa Barone regarding hiring SEOs for In-House positions. She lists the most important attributes an applicant should have with details.

Highlights:
Technical Acumen
Analytical Mindset
Mad Research Skills
A Think Outside T read more »
5 Comments     
Avatar Posted By: anthonyverre 121 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Networking
Nice post from Search Engine Land. Interesting read for those out there who are LinkedIn aficionados. Good information I would have otherwise not known. read more »
Discuss     
Avatar Went Hot: March 25, 2008 - 11:38 am
Posted By: MattMcGee 121 days ago
Topic Type: News Story (Jump to http://www.localseoguide.com)
Category: SEO
Andrew Shotland shares a creative way to get SEO value out of a Facebook business page. :-) read more »
7 Comments     
Avatar Went Hot: March 24, 2008 - 1:39 pm
Posted By: DoshDosh 121 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: SEO
Ann says "Yes, I know there are much more great FireFox plugins but I am sharing only those I am using myself and find really useful." read more »
5 Comments     
Avatar Posted By: gordonchoi 127 days ago
Topic Type: News Story (Jump to http://www.gordonchoi.com)
Category: Social Media
Digg, Facebook, LinkedIn, Sphinn, Mybloglog, Yahoo Answers, Delicious and so on are Web 2.0 and Social Media sites that are worth your time to focus if you want pretty much free / viral marketing! read more »
Discuss     
Avatar Went Hot: March 18, 2008 - 7:25 am
Posted By: evilgreenmonkey 128 days ago
Topic Type: Discussion
Category: Sphinn Zone
Some big changes are in the pipeline for Sphinn, which I'd like to discuss with you further and also talk about our existing functionality. read more »
29 Comments     
Avatar Went Hot: February 22, 2008 - 2:35 pm
Posted By: DanThies 152 days ago
Topic Type: News Story (Jump to http://www.seofaststart.com)
Category: Google AdWords
Not satisfied with fooling Adwords advertisers via expanded broad matching and "free campaign optimization," Google has invented a new way to empty your wallet. read more »
7 Comments     
Avatar Posted By: greggorio 194 days ago
Topic Type: News Story (Jump to http://www.ppchero.com)
Category: Paid Search
An interesting perspective from the PPCHero Team on their selection of the top Paid Search Blogs of 2007. They also provide some insight into the content and strategic direction that each of the blogs provide its readers. read more »
Discuss     
Avatar Posted By: Eloi 245 days ago
Topic Type: News Story (Jump to http://www.ppchero.com)
Category: Google AdWords
Another great post from the PPC heroes explaining how to create and implement a new Pay Per Action campaign, recently made available by Google. Best bit: you will probably get loads of free traffic... read more »
Discuss     

Top 10 Most Sphunn
In What's New

  1. How Net Promoter Score (NPS) Can Di... (21)
  2. On-Site Geo-Targeting and Local Sea... (20)
  3. Slagbait - The Future for SEO Blogg... (16)
  4. Misinformation In the Blogosphere (16)
  5. Negative Keyword Research Tools & T... (15)
  6. SEO Consultation Ruining Industry R... (15)
  7. Google's Knol Launches: Like Wikipe... (15)
  8. Propeller 2.0 Launches: Ditching Th... (12)
  9. SEO Haters: Misconceptions and Misi... (12)
  10. How to Turn Google Knols into an MF... (11)

Latest Comments

Search Marketing Expo

Save the date for:
• SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
• SMX Sao Paolo - Brazil - (Aug. 7-8)
• SMX China - September 23 & 24, 2008
• SMX Stockholm - September 23 & 24, 2008
• SMX East - NYC - (Oct. 6-8) Registration is now open.
• SMX London - November 4 & 5, 2008