hjortur

If you are an experienced link builder, you might be tempted to read something other than today's column, which on first glance may appear a bit to rudimentary for your skills. If you do stick around, and I hope you do, I'll share with you what I co read more »
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Stories of failure are more common than success stories when it comes to social media. But since this is a new platform, you can expect a lot of mistakes while people are "getting it". I've listed 6 common mistakes companies make when they enter soc read more »
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"Social media and SEO are now inextricably linked. You couldn't separate 'em if you tried." - Ian Lurie. read more »
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Including solid warranty language in your client contracts serves two important purposes. First, it helps manage client expectations. Second, including a solid warranty limits your liability in the event that you can't get your client to the top of read more »
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It shouldn’t be the be all and end all of Twitter, but lots of people are focused on getting as many people to follow them as possible.

Personally I would rather have a few people really interested in what I have to share than thousands who are j read more »
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The biggest list of SEO tools. Ever. read more »
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Digg, Reddit and all the other so-called “social media” sites can be a great way to get your message out to millions of people, but with so many voices out there screaming for attention it’s hard to be heard sometimes–even if that 400,000-word poem read more »
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In my very first Monday Interview Podcast I had the opportunity to talk a bit with my good friend Jordan Kasteler aka Utah SEO Pro. I think of Jordan as an authority in the search and social media communities. So listen to my interview podcast with read more »
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Very useful list of FireFox SEO plugins from Ann Smarty on SEJ. read more »
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Tony Adam writes... When I started learning about SEO and the role it can play for any business, whether small or large, there was one quote that put it all into perspective. It was a business meeting that I was having with the owner of our company read more »
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Stoney deGeyter asks the question, "When I only have about 65 characters to work with in a title tag (that which is visible on the search engine results pages), should I use any of that valuable real estate to display my company name?" read more »
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SEO’s, SEM’s and other abbreviated people within our industry love, love, numbers. Clickthrough rate, how many positions up in the rankings, number of estimated searches per month, links per minute. Heck, even Google is into it: -6, -30, -950, -what read more »
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A good post detailing 10 alternative social media sites to Digg that can drive traffic and links.

Very appropriate too given that Digg can be very tempermental. read more »
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Need to convince your clients that they do have to participate in social media? Well, here are ten good reasons why ... read more »
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Steve Lubetkin (@podcastSteve) explains podcasting and how it can be used for marketing in this interview on Marketing Safari.

"It's not about telling people how great your company is or how wonderful your product/service is. That kind of commer read more »
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Many bloggers would see a post like linking to them and feel happy about it - but leave it at that. But what I decided to do was to promote it heavily via my own social media networks. I immediately dugg it (it had already had a few diggs), voted fo read more »
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Tips for small bloggers to help them compete against bigger blogs in terms of attention from social media. read more »
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Search engine optimization has so many misconceptions and yet is so critical to the success of a business website. So what works and what doesn’t? What practices should you stay away from? read more »
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Can we ever get enough link building suggestions? Perhaps, but if you learn just one more link building strategy, it will make you that much better of an SEO Pro. Read and enjoy. read more »
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Not staying on top of what’s working and what’s not can result in unexpected outcomes. Bad and outdated information can be very costly. While I don’t think all company web site owners need to retain a full time in-house SEO consultant or agency in a read more »
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Last year, we looked at the impacts, if any, of negative SEO on websites, a discussion which arose from a Forbes article on the saboteurs of search. One year later, we're still discussing the consequences and seeing if negative SEO is still possible read more »
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The following FireFox Extensions will help you to adapt Google’s interface and results to what you need, in the most efficient manner possible, making Google even better. read more »
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Matt McGee writes, "A couple alert friends emailed me over the weekend to point out that I now have 500+ followers on Twitter. This normally wouldn’t be worth a blog post, except for that Twitter for charity contest I’ve been having with Jeff Quipp read more »
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Are you addicted to social media or at risk for addiction? Would you recognize the warning signs? read more »
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I recorded the whole thing, hope sound quality is okay. Also, exported the full Q&A session as text, tons of details. Enjoy! read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008