ideadude

Avatar Went Hot: November 26, 2008 - 1:38 pm
Posted By: soulfood 10 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Paid Search
It can be a confusing process to find a good Search firm. You probably find every PPC (Pay-Per-Click) vendor says the same thing. They all say they do the same thing, and they are the best.

Shimon Sandler has put together an organized list of que read more »
1 Comment     
Avatar Went Hot: November 7, 2008 - 1:34 pm
Posted By: nowsourcing 27 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: SEO
Shimon Sandler details an outline of what to tell a customer about what SEO is to a potential client that called him recently. read more »
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Avatar Went Hot: August 21, 2008 - 8:51 pm
Posted By: danzarrella 106 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google SEO
I have been asked countless times how to get included in the Google “One Box”. That’s when there used to be a “one-box”. Now we have Google Universal Search results. They contain listings from Google Products, Google News, Google Images, Videos, etc read more »
8 Comments     
Avatar Went Hot: July 28, 2008 - 10:15 am
Posted By: TheNanny612 130 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Link Building
Shimon Sandler asks, "Is it possible not to touch the code of a site and still optimize it?" The answer is yes and he explains why. read more »
29 Comments     
Avatar Went Hot: July 10, 2008 - 11:28 am
Posted By: shimsand 147 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Web Analytics
So you finally implemented web analytics. Now what? What metrics should you look at? What do those metrics mean? read more »
1 Comment     
Avatar Went Hot: June 26, 2008 - 1:28 pm
Posted By: fireboy 162 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: SEO
Simply put, Siloing is architectually structuring your website to get the Search Engines to recognize your site is about your targeted keywords. You want the Search Engines to consider you as the subject matter expert. read more »
2 Comments     
Avatar Went Hot: May 28, 2008 - 2:57 pm
Posted By: avi 190 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google AdWords
Shimon reveals some data which should help you gauge your CTR's based on the average in your vertical. read more »
2 Comments     
Avatar Went Hot: May 9, 2008 - 7:45 am
Posted By: gordonchoi 210 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google AdWords
Post-launch Adwords process from strategies, split testing, ad optimization to content targeted campaign optimization. read more »
1 Comment     
Avatar Posted By: shimsand 245 days ago
Topic Type: News Story (Jump to http://www.internetretailer.com)
Category: SEO
The three major search engines—Google, Yahoo and MSN - react very differently to search engine optimization techniques, according to a new study from Covario Inc. read more »
4 Comments     
Avatar Posted By: avi 288 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: SEO
A primer on keyword stop words, how the engines treat them, and how to optimize your content with stop words in mind. read more »
Discuss     
Avatar Went Hot: January 23, 2008 - 10:58 pm
Posted By: mattstoddart 316 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: SEO
Shimon demonstrates how to calculate the internal link percentage to make individual pages "resource-rich" read more »
2 Comments     
Avatar Went Hot: January 10, 2008 - 10:30 am
Posted By: shimsand 329 days ago
Topic Type: News Story (Jump to http://www.searchmarketingstandard.com)
Category: Google AdWords
You can gain an unfair advantage over the competition with these four simple steps. Includes the custom 404 redirect. read more »
4 Comments     
Avatar Went Hot: January 1, 2008 - 8:28 pm
Posted By: danzarrella 338 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Other Online Marketing
Great list of traffic sources other than the big Google. And it doesn't just say "Digg and Stumbleupon" 12 times. read more »
3 Comments     
Avatar Went Hot: December 6, 2007 - 3:13 pm
Posted By: avi 364 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Paid Search
Here’s two downloadable PPC Campaign kick-off spreadsheets that will help you kick-off your client's campaigns smoothly. Especially, if they are transitioning the account to you. read more »
1 Comment     
Avatar Went Hot: November 30, 2007 - 11:17 am
Posted By: shimsand 370 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google SEO
Getting back to business basics. Besides the executional/tactical work, some clients like to see Strategy. read more »
2 Comments     
Avatar Went Hot: November 26, 2007 - 2:24 pm
Posted By: chriswinfield 374 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Paid Search
Shimon Sandler gives out a download of his “basic” PPC Performance Report in Excel format which has many self-calculating formulas within the cells. read more »
9 Comments     
Avatar Posted By: Kalena 398 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google AdWords
Shimon talks about a Google AdWords feature so new that Google hasn't released documentation about it yet. A MDS (Manager Defined Spend) is essentially a MCC (My Client Center). Although, the big difference is that the advertiser has the ability to read more »
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Avatar Went Hot: October 31, 2007 - 10:12 am
Posted By: shimsand 401 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Link Building
We all get countless spammy emails promising to get us to the top listings in Google by submitting our sites to 1000’s of directories. Here's how to cherry pick the most effective web directories for SEO & clickthrough value. read more »
3 Comments     
Avatar Posted By: shimsand 444 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: Google SEO
The most important Alt tag is on the logo. So, you might be wondering, “How does Google know it’s your logo?” read more »
5 Comments     

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