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Eric Ward writes, "As link builders, one challenge we all have is showing our clients evidence that our work is having the effect we said it would. What would make this part of the process easier is if there was one single universal tool that could read more »
1 Comment     
Ohhh, I love stupid people. No, really, they make my day a lot of the time. Like the person who decided to ask Danny Sullivan to put paid links on Search Engine Land and then tried to reassure him that there are no dangers involved in such actions. read more »
45 Comments     
A great checklist to run through with your Facebook business page. Simple, smart advice. Great details on each point read more »
4 Comments     
Marty Weintraub writes, "This avatar profile is much more common than one might think. It’s also a fuzzy role, in terms of intent and ethics. Anonymous DoFollow link building avatars line the underbelly of social media link-juice mining, spooging po read more »
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SEO Is an art form that's evolving. Here's David Harry's take. read more »
11 Comments     
Dave Snyder gives us a round up of what has changed in universal search & google. read more »
4 Comments     
the Link Spiel - Your link marketing plan is a valuable piece of information and should only be seen by the people you contract to do your work. Don't let it become a piece of information passed around assembly line style. Protect your competitive l read more »
2 Comments     
The last post you'll ever need on Google Analytics, covering ecommerce, advanced PPC keyword tracking, cross-domain analytics and more! read more »
10 Comments     
Cesar Serna has been trying to pimp his newest project, Soxialize (which rocks), and he took the time to detail some tests he did with StumbleUpon. Great insight and figures that show where the real value in SU comes from. Not a surprise to most of read more »
4 Comments     
Sales are down for many businesses due to the slow economy. Business owners and CEOs are looking for that one thing that can pull them through the hard times and keep them afloat. When times get tough, many turn to SEO, hoping that it will be the ti read more »
6 Comments     
Anyways, if you haven’t been keeping up with the social media scene lately, I would have to say you have been missing out on a lot of crazy stuff. In this post I will try and link to all the things that have been going on lately in terms of Digg and read more »
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Many biz dev folks reading this could benefit from it as well.
Expert SEOs can often spot such ‘client assets' but that process can be optimized by simply asking the client the right questions. read more »
11 Comments     
There’s been lots of buzz about the worth of search engine rankings recently. Problem is, rankings checkers (or at least the process of collecting rankings data on a regular basis) are not useless. read more »
9 Comments     
Lee Odden writes, "With search engine optimization a challenge for most company marketers to stay current with, how exactly are businesses supposed to confidently hire a SEO consultant? Google has an opinion on this if you haven’t noticed." read more »
3 Comments     
Huge guide (30+ pages) to finding keyword list expansion opportunities and weeding out the negative keywords. The first half is mostly for beginners but the filters, settings and automation sections lean toward the intermediate ppc manager. read more »
3 Comments     
Dev Basu writes "Outsourcing SEO is an integral component of building scale in your processes. Of course, I know what you’re thinking - won’t SEO’s from India, Russia, [Insert Country Here] harm my overall SEO campaign or create more inefficiencies read more »
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Lee Odden's Poll of his readers on what methods of online marketing they are going to be focusing on in the next 6 months. Not surprisingly, so far the top 3 are... read more »
3 Comments     
Aaron Wall writes, "The number of internet marketing tools launched over the past couple years has been staggering. Many of them are both free and highly valuable. This article aims to highlight the best search engine marketing tools." read more »
5 Comments     
I [Garrett Pierson] find that sometimes the Online Marketing and SEO industries can be a bore and that is the very reason why Chuck Lewis the SEO Rapper has had so much success. If you haven’t heard Chuck’s raps then you have missed out on some seri read more »
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Get Elastic did an awesome webinar with the guru of the grok himself, Bryan Eisenberg. The conversion master covers:


Influencing Your Organization - so that sh*t gets done!
Improving Product Descriptions - to appeal to the 4 buying personas
read more »
3 Comments     
You have probably heard the phrase "information architecture" but may not have given it much thought. That's a mistake! In today's article I am going to talk about why SEOs should care about the concept. read more »
1 Comment     
In what appears to be a reversion back to the way Google originally handled 302 redirects a few years ago, it looks as if now it has again become possible to hijack websites in the serps. read more »
9 Comments     
I like Guy Kawasaki, I really do, I don’t always agree with him, but I do think he’s a smart man, and a thought leader in the space. That said I do think it pretty unfair that the A-List bloggers in the space get “free gifts” in exchange for bloggin read more »
30 Comments     
Mike Dammann: Everyone I network with uses wordpress. Sure, there are some Typepad and Moveable Type users here and there, but Wordpress is the search engine friendliest, easiest to install and the plugins are great.

Wordpress is by far the best. read more »
22 Comments     
SEOptimise writes a summary of old school vs new school SEO read more »
2 Comments     
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