irianda

I had the pleasure of interviewing John Marshall (CTO and member of the Dream Team at Market Motive) about search behavior and how to maximize conversions.

From the interview, here are 3 quick tips to improve conversion rates:
-get good data (he read more »
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So, who's marketing successfully on Facebook? Hint: It's mostly musicians, but with some politicians and big brands thrown in. read more »
3 Comments     
Conversation with Lee Odden, the author of Online Marketing Blog about news optimization, blogging and how to pitch to editors, valuable advice, video from SES. read more »
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Having trouble making everything fit nicely on your page, while still maintaining usability? Here are 5 essential lessons garnered from observing industry giant Digg.com. read more »
4 Comments     
mistakes? I do not make any mistakes. Okay, maybe few here and there. Here are some common traps consulting companies fall into. read more »
4 Comments     
What happens when you ask some of the world's foremost link building experts to dish out one of their most guarded secrets to the world in a single collaborative effort? They respond! read more »
8 Comments     
The ‘Wizard of Moz’, Seomoz CEO, Rand Fishkin reveals his secrets to Adriana Iordan. I particularly enjoyed this interview not only because we talk about an evangelist in terms of search engine optimization, but also of the thoughtful answers given: read more »
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Matt's a bit late to the game, but still comes up with some interesting ideas. I like how he distinguishes between "traditional blackhatSEO" and "illegal blackhat SEO." read more »
10 Comments     
Chris Garrett's been blogging for ten years now, and offers 41 things he's learned over the years. His readers are adding more in the comments, too. Good discussion there! read more »
2 Comments     
When you hand an analytics report to your manager do you get that deer-in-the-headlights stare? Here are a few ways to fix that. read more »
5 Comments     
Reason No. 1: "It’s duct-taped and stapled onto your existing site with no thought to how to integrate blog and web site or an overall redesign." read more »
1 Comment     
An extensive post I just made about the Google Sitelinks (what are, how to get them), where I tried to be as accurate as possible with my findings. It includes Do's and Dont's sections, a FAQ and a resume of Vanessa Fox's post. read more »
4 Comments     
5 Tips for Optimizing Images for Search Engines read more »
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Barry discusses the future of Google, and other firms online.

His closing remarks include:-

"If big corporations wish to avoid that ugly epithet, they must work hard to ensure individuals feel their rights are being fully acknowledged and resp read more »
2 Comments     
Stoney had a piece over at Search Engine Land that was a fun little (near) rant that could help save more than a few people some hair loss.

SNIPPET - I often feel sorry for small businesses. I do. Too often they don't have the funds, time or res read more »
20 Comments     
Dave does an excellent Job analyzing the statistics of successful Sphinners ... and then develops an approach detailing "How to Dominiate Sphinn in 4 Easy Steps". Might cause a bit of a ruckus??? read more »
20 Comments     
Google launch a service that they don't own the brand on, and do you really think this being "open" is for your benefit? read more »
5 Comments     
"I don’t know how to put this lightly so I will just come out and say it. Something has changed in the SEO Blogosphere and I don’t think it’s been a change for the better...." read more »
11 Comments     
From the master of StumbleUpon analysis comes a definitive guide on how and why you might use StumbleUpon paid advertising. read more »
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Great post by Lisa from Ignite, really enjoying the stuff those guys are producing lately. read more »
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Maki explains (brilliantly, as always) why social media marketing is not difficult at all. It is something every one can do with some effort and knowledge. Unlike other skills, social media has a remarkably low barrier of entry. Everyone is invited read more »
5 Comments     
Seems like not everyone likes digg's attempt to be like Propeller. read more »
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Carsten on PageRank

Take away: "If you saw a PageRank™ drop as a direct or indirect side effect of all this, you will probably be affected by the things that are likely to follow, but so is your competitor, if he was affected by the recent PageRa read more »
7 Comments     
We all get countless spammy emails promising to get us to the top listings in Google by submitting our sites to 1000’s of directories. Here's how to cherry pick the most effective web directories for SEO & clickthrough value. read more »
3 Comments     
Lisa Barone writes about tips and ideas for stimulating your blog writing creativity, making certain you are focusing on for your readers (and not just traffic sources) and keeping things fresh for both your own sanity and the enthusiasm of the blog read more »
3 Comments     
Search Marketing Expo

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SMX West - Feb. 10-12, 2009
SMX Munich - April 22-23, 2009
SMX Social Media Marketing - April 29-30
SMX Advanced - June 2-3, 2009

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