jbgilbert

Avatar Posted By: MattMcGee 12 hours ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: SEM Industry
Chris 'Silver' Smith, formerly at NetConcepts and at Superpages before that, has joined KeyRelevance as Director of Optimization Strategies. Congrats to Chris and to KeyRelevance! read more »
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Avatar Went Hot: October 22, 2008 - 4:16 am
Posted By: Silver 44 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google Other
Li Evans of Key Relevance does a great review of the Google Analytics and Google Conversion University session at eMetrics. read more »
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Avatar Went Hot: October 19, 2008 - 5:07 pm
Posted By: storyspinner 48 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Other Online Marketing
So, you’re gonna change hosting providers. In many cases, moving the content of the site is as easy as zipping up the content and unzipping it on the new server. There is another aspect of moving the domain that many people over look: DNS.

The Do read more »
1 Comment     
Avatar Posted By: cre8pc 48 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: SEM Industry
It was a special reunion of many long time SEO women, who gathered for Debra Mastaler's birthday. Ok, there were guys there too. And me. The "29 year old". :) read more »
4 Comments     
Avatar Went Hot: August 29, 2008 - 4:21 am
Posted By: storyspinner 98 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google AdWords
Automatic Match is Google’s new feature that allows AdWords managers to receive clicks in their PPC campaigns without the need to select specific keywords. In two previous posts, Jim took a somewhat negative shot at Google’s “Automatic Match” featur read more »
3 Comments     
Avatar Posted By: storyspinner 155 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Water Cooler
KeyRelevance adds yet another top notch Search Professional to their growing staff of search professionals. They've snagged Matt McGee of the Small Business Search Marketing Blog! read more »
11 Comments     
Avatar Posted By: MikeChurchill 168 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google Searching
Bill Slawski has posted an article at SEM Clubhouse about Google's recent advances in categorizing and ranking images. Looking well beyond that ALT text on the images, Google is beginning to look at how the images are used on the site, who (and ho read more »
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Avatar Went Hot: May 15, 2008 - 6:19 am
Posted By: gunjanpandya 203 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEO
"Here are eight common mistakes companies make in selecting keywords for their campaigns." read more »
3 Comments     
Avatar Went Hot: March 1, 2008 - 8:00 pm
Posted By: scottclark 280 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Search Marketing
A great overview of gender-preference issues of web customers and what web designers and marketers need to remember. Color and design preferences are affected by a variety of factors other than gender including age, personal bias, and culture. Wom read more »
9 Comments     
Avatar Posted By: SpostareDuro 315 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Paid Search
Some of the obstacles that keep small businesses from venturing into the paid search arena and recommendations of a series of initial first steps you can take to gain confidence and proficiency using this advertising venue. read more »
1 Comment     
Avatar Went Hot: January 22, 2008 - 5:46 pm
Posted By: Wiep 318 days ago
Topic Type: News Story (Jump to http://www.10e20.com)
Category: Paid Search
Shannon Bowden does a great job covering Christine Churchill's webinar on How to Select a Paid Search Management Application. read more »
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Avatar Went Hot: October 19, 2007 - 7:53 am
Posted By: St0n3y 413 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Web Analytics
Christine Churchill recounts the struggle online marketers have in finding ways to measure the effectiveness of advertising, including those elusive offline conversions. read more »
8 Comments     
Avatar Went Hot: October 18, 2007 - 1:52 am
Posted By: Wiep 414 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: In House SEM
If you are one of the growing numbers of in-house SEOs working on larger web sites, things can get a bit "scratch-your-head, where-do-I-start" difficult. If you're managing tens of millions of pages, or even tens of thousands of pages, there's no do read more »
6 Comments     
Avatar Went Hot: October 16, 2007 - 7:05 am
Posted By: storyspinner 417 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google AdWords
There has been a lot of discussion on Google’s recent changes to the way that they handle expanded broad match (at WebMasterWorld ), High Rankings Forum and other places).

We have come across a different issue that relates to the investigation o read more »
18 Comments     
Avatar Went Hot: October 12, 2007 - 1:43 am
Posted By: billslawski 420 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google AdWords
"Around August 20, 2007 many clients’ Google AdWords accounts saw their cost/conversion skyrocket — in one particular case we saw it was over 100% increase. It was caused by a corrupted “Expanded Broad Match” algorithm."

Why does Google refuse to read more »
9 Comments     
Avatar Posted By: MiriamEllis 441 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Water Cooler
Since the 1990s, usability experts and site visitors have been chanting the same web design mantra: Make your site easy-to-use, professional... easy-to-use, professional... read more »
3 Comments     
Avatar Went Hot: September 14, 2007 - 8:58 am
Posted By: lorenbaker 447 days ago
Topic Type: News Story (Jump to http://www.billhartzer.com)
Category: Paid Search
Here's one of the most common PPC mistakes : actually bidding for the term 'keyword'! This oversight is costing companies lots of money. Make sure you're not making this mistake yourself. (Screenshots available) read more »
9 Comments     
Avatar Went Hot: September 3, 2007 - 1:19 pm
Posted By: cre8pc 461 days ago
Topic Type: News Story (Jump to http://cre8pc.com)
Category: SEM Industry
Christine Churchill has announced via press release and her blog the appointment of Bill Slawski and Li Evans to her company. Congratulations! read more »
7 Comments     

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