jcoverly

I thought this was a pretty fascinating story about how an outdated SERP in Google News created some pretty damaging buzz for UAL Corp.

FTA: The Tribune Company, in a press released late today, said that “the confusion surrounding a 2002 Chicago read more »
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"First things first. No matter what we'd like to believe, there is no such thing as the perfect pitch. One person's spam is often another person's breakfast."

Key points to consider when pitching bloggers as well as strategies for making the conn read more »
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Derek Edmond answers some of the questions asked by LinkedIn folks on why they don't trust SEO. read more »
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Here is a checklist of valuable questions and details to look for in a web analytics package related to your search engine marketing efforts, regardless of website size or company budget. read more »
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Do people search "SEO" or "search engine optimization", "B2B" or "business to business"? Here's a quick look at how measuring ad impressions via PPC can lead to a better defined SEO keyword strategy, presented by Andy (or is it "Andrew"?) Komack. read more »
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SEO by the Sea takes a detailed look at a Yahoo patent application which describes a number of the ways to learn and understand the use of phrases in documents on the Web.

Longer post but worth the time to read for those interested in how search read more »
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:) 75 Suggestions, Best Practices & Resources for Digg from Sphinner/Digger Derek Edmond (CapeCodSEO). Simple, current, comprehensive, practical, accurate contribution to the plethora of Digg tutorials out there. Totally worth the read. (The 84,800, read more »
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We're all looking at social media applications as an opportunity but how many of us are actually integrating these tools on a regular basis? Here's a proposed look at the how, why and what social media tools may make sense in the everyday business read more »
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Being a popular topic at SMX Social Media last week, Eric Lander takes a dive into link bait.

Here, Lander provides us with three solid steps to creating link bait. It's a great primer for those just getting involved with link building and baiti read more »
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