kSchnepp

Where I give Shel Silverstein's "The Giving Tree" a modern spin. read more »
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SEMpdx has done many Hot Seat site review events and new board member Lisa Williams distills 12 nuggets of knowledge from participating in these events. read more »
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My guest post for Search Engine People where I argue that ADD is a gift for anyone who does search for a living but disengaging from technology is key to maximizing the benefits of this gift. read more »
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David Mihm discusses why it is advantageous to be an early adapter of technology as opposed to a herd follower. read more »
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The SEM industry needs highly skilled people to stay ahead of the curve for clients, so how do you find them? Is the apprentice the new intern in the industry? Industry experts chime in. read more »
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David Mihm is more than just an SEMpdx Schwag Ho. He is one of the top experts in the ever-growing specialty of Local Search Optimization and he focuses his consultancy on helping small business clients generate online revenue in their respective m read more »
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Ann Smarty writes, "In my previous post on the topic I summarized the theories behind Google Sitelinks. Now I would like to look into and also to ask for your experience on what’s the real benefit from them. Many webmasters are eager to get them but read more »
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Like Avinash Kaushik says about web analytics, "The goal is not to collect more data – it’s about extracting insight from this data.”

The Get Elastic Blog provides 7 tips to remember when using the keyword tool, how you can apply keyword research read more »
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Where I make a sociological-based argument theorizing that Doug's typical course of blog commenting is actually good marketing and branding for his business. read more »
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Scott Hendison offers his opinion as to whether the SMX Advanced "Give It Up" speakers strayed into black hat territory. Excellent review of the session. read more »
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Where I've asked many of my SEO friends to share with me an example of SEO Fraud, an SEO Scam, or something other example of shady behavior that they've encountered.

Contributors include Matt Cutts, Aaron Wall, Rand Fishkin, Chris Winfield, Van read more »
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Scott Hendison writes an excellent WordPress reference article for a Wordpress novice user. Great advice from true WordPress expert. read more »
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It’s important for professional Search Engine Marketing companies to maintain an ideal company structure to effectively integrate new campaigns into their fulfillment department, to rapidly achieve and exceed client performance goals. read more »
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An aweseome post by one of the final Twitter holdouts, David Mihm, where he owns up to the errors of his ways and describes how he came to see the light. read more »
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I blogged Matt McGee's SEO Success Pyramid Presentation at the SEMpdx SEM Hot Seat last night...here's what he said: read more »
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Contextual targeting is performed by placing ads on affiliated publishers’ sites within the Google WebSense Program. Google scans pages from the network, looking for content relevant to our keywords, before placing our ads on those pages. But can th read more »
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I'm gearing up for a 1-hour webinar that I'll be doing for SEMpdx next week. I've got more information on that below, but the SEMpdx crew asked their members to submit some questions that they would like to get answered during the presentation. Inst read more »
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Ready or not, the landing page load time is coming to the AdWords quality score in June. I have screen shots of the new report Google is displaying so you can be prepared. Good luck! read more »
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Twitter is a great way of staying in touch with People. But now it seems like its also a great tool for getting the latest of your favorite sites too! Follow Search Engine Journal in Twitter & be the first one to get all the Search Marketing News .. read more »
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SEMpdx, along with Corvent LLC, will begin hosting monthly search webinars. Our first webinar will feature Stoney DeGeyter who will talk about "Secrets to Creating a Search Engine Friendly Website". It will take place on 5/22/08 at 1 EDT/ 10 PDT. Re read more »
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I'm self-sphinning this in the hopes that someone will confirm, so I don't have to go commit hari-kari.

It looks like Google Analytics has been under-reporting e-commerce data since about April 30th. Yes? Please? read more »
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This is a great article about career moves and getting a solid start in the SEM arena. Anyone new to SEM or that has gone through/considered a career move should read this post in its entirety. read more »
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Out of all of the Twitter posts that are being pumped out by the minute - this is the only one I have found that makes sense. read more »
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Certainly the most "out there" piece I've written to date, I attempt to link SEO with the concept of Surrealism, the art of Salvador Dali, and the mysteries surrounding extraordinary personal perception and its nexus to success in our industry.

H read more »
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Yesterday, Dan Perry twittered that he was looking for criteria to evaluate SEO interns. As I answered him, I realized that social networking has really turned the criteria of evaluating employees / contractors on its head. Perhaps Seth Godin is r read more »
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