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Where I've asked many of my SEO friends to share with me an example of SEO Fraud, an SEO Scam, or something other example of shady behavior that they've encountered.

Contributors include Matt Cutts, Aaron Wall, Rand Fishkin, Chris Winfield, Van read more »
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Andrew Shotland's fabulous post detailing an immensely scalable way to evaluate your best keywords based on analytics data. A must-read for Keyword Researchers. read more »
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When SEO is implemented correctly, it should make your website rank higher on search engines and drive more traffic. However, even with targeted traffic from search engines and the proper calls to action, your website may not convert as desired. Poo read more »
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"I invited 20 experts active in the Local Search Marketing community to participate in this study, with the goal of identifying the factors that would be most helpful for ranking well in the Google and Yahoo Local Search algorithms, as well as techn read more »
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With social media it is imperative to be very meticulous about how you tread and interact in social communities. There are unwritten laws of the land in terms of participation, voting, noise, comments, shouting, sharing, and more. I want to talk abo read more »
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Hate negative results on SERPs? This piece is loaded with online reputation management (ORM) insights for your client or business website. It covers vital steps, expectations, useful tips and sites to target. read more »
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Dan Zarrella writes "I’d like to debunk a myth that has gone on, rampant and unchallenged in marketing circles, especially viral and social marketing, for some time now, but first I feel a few caveats are in order." read more »
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A new WordPress theme from Fathom SEO lets anybody create an "About Us" page for the social media era. read more »
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You don’t need to wear a white coat or blue scrubs to learn what 25 healthcare bloggers can teach everybody about blogging. read more »
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What "The Sheriff of Wall Street" and the Faster Feiler Thesis Can Teach Us About Internet Marketing read more »
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If you like roundups a la Search Engine Land, Van Gogh's monthly roundup isn't something to miss. I like his roundup style, his tone of voice -- and he has a knack to list at least 3 things that weren't on my radar. read more »
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Want to know what George Michael has to do with Google's Universal Search algorithm? You don't gotta have faith to believe this story: the author presents evidence of a stunning search for scientific information that turned up the two-time Grammy A read more »
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When was the last time you took an in-depth look at your top key phrases on YouTube? For example, if you’re in the fishing supply business, have you ever gone to YouTube.com and searched for phrases like “fishing supplies”? read more »
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A detailed questionnaire for webmasters to ask themselves about their own website. It is unlikely that you can answer all of the questions with yes, but it shows you where you stand today and where you could potentially improve on in the near future read more »
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Spring Festival (or Lunar New Year) has already arrived in China, so it's not too early to bring out the bleach, brooms, and rags in an effort to apply some spring cleaning to your writing. Read about the most common and easily preventable trends in read more »
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Learn to ID Web weeds like pesky PDF files that no one optimized, Flash files and low-value/low traffic pages. Tear out those weeds by sculpting your site’s template links, spending quality time with Google Webmaster Tools and embracing your web ana read more »
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Google Analytics is a great program that can do a lot more than most people realize. Here are a few features that you may not know about read more »
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Maybe excessive comment tag stuffing can pay off since Google doesn't seem to notice. See how one major website gets away with it on page after page. Is it wrong? read more »
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Inspired by legendary basketball coach John Wooden, the SEO Success Pyramid is a guide to SEO success for everyone who's new to SEO and online marketing. Includes a free download of a printable graphic. I'd love any feedback! read more »
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Several blow-you-away video favorites from Paula Gignac, Seth Godin, Ken Wong, Joseph Jaffe, David Weinberger, David Usher, Jackie Huba, Shel Israel, John Gustavson, Christopher Loudon, Mary Maddever and Bryan Eisenberg. read more »
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Get a glimpse into the partnership deal between Fathom SEO and PromiseOne. The recapitalization agreement was a Fathom SEO management-led initiative. A news release link has more details. read more »
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Today, Google's Webmaster Tools have been updated with new diagnostic features that alert site owners to problems Google may have extracting content from pages. In addition, they've added Video Sitemaps. read more »
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Read Fathom SEO's latest guide to learn more about the 6 Best Free Web 2.0 Healthcare Tools and Sites for your virtual medicine chests. read more »
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Is it too much to ask? Maybe old age (43) eroded my hunting skills, but I'm not satisfied with the limited data about daily searches conducted on the major search engines. I'm going with 1.6 billion searches a day - globally. Can you beat it? read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008