linkmoses

When use of the phrase "linkbait" first started to achieve critical mass, some dismissed it as nothing more than a fad that would be dead in a year. Some truly understood linkbait and tried to explain it while some of those who grasped it ran with i read more »
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Here are several anchor text BPs that I hope do a better job of explaining the challenge and nuance of link text. read more »
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It's come to this... read more »
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Apparently, TopRank thinks that what we all need is another book about people who wear the "best Nikes" in their manufactured niche group rather than one about those who are renowned for actually HELPING people. Don't waste any time, drop everythin read more »
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Elisabeth Osmeloski discusses at SearchEngineWatch.com why all links are paid for in one way or another. read more »
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Last year, I asked a bunch of the link development pros to sit down and do an interview on the topic of developing links in regards to seo. What I ended up with as a result was a six thousand plus word tutorial on developing backlinks. read more »
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Many of you have had your entire portfolio of clients blown up because you relied on several core link building tactics that were doomed to fail. Your job now should not be to blame Google for your situation, but to recognize what matters now, what read more »
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Here we go again... The Associated Press (AP) is suing news aggregation site Moreover and parent company VeriSign, claiming copyright infringement for, among other things, linking to the AP news without permission (here's the complaint in PDF format read more »
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Sometimes the answer to a link building problem is to accept the reality of the market you are in, and cut your losses. Sometimes the answer is spend an incremental amount to try a vertical approach. Either way, the key as always is to recognize you read more »
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I hear so many weak opinions on reciprocal linking, people getting their panties in a twist as they fear ruining a one way link by linking back will cause black hooded men to crash through the windows and kidnap you for medical experiments.

Eric read more »
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From this week's LinkWeek column...

I'm a big believer in linking analysis and competitive linking intelligence. But not just SEO/SEM purposes. read more »
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