massa

Not content with acting as most people's default browser, Google actually now wants to be people's browser. It makes you wonder why they keep pumping so much cash into Mozilla (although for those guys I guess 'so much cash' is a relative term) read more »
19 Comments     
The core technology in our ranking system comes from the academic field of Information Retrieval (IR). The IR community has studied search for almost 50 years. It uses statistical signals of word salience, like word frequency, to rank pages. (See "M read more »
2 Comments     
Another great post from SEOHack offering definitive SEO Standards. I think they should be adopted and we can put this issue to bed. read more »
29 Comments     
These days anyone can label themselves an SEO and begin publishing and building an audience. At first, a few basic posts like “make sure you have good title tags” will attract readership and comments like “wow.. this is great advice! Now I’m getting read more »
5 Comments     
Sometimes it's so difficult to explain SEO to a client, you know how important it can be for a website, you got all these facts and figures and even case studies to prove what it has achieved. But when you only have a few hours to pitch, to explain, read more »
3 Comments     
John Andrews call for Sphinns in return for a link -- while jokingly done -- still raised a serious issue. Should a post get pulled if Sphinns are bartered or pulled? Can search marketers figure out the right way to treat the issue, which in turn mi read more »
22 Comments     
Behind the scenes, we've been working on some new features to reduce spam and encourage quality posts. Here's a rundown on what's coming. read more »
36 Comments     
Huge congrats Rhea! Her new name... Mrs. Brad Cornelius. Huge congrats!!! read more »
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Michel takes a look at pricing models, that work not just with copywriting, but also other services such as SEO, SMM etc read more »
4 Comments     
Linkbait is the New Viral Marketing. Same principle, new buzzword. More goal oriented. The one major objective, as the name implies, is gathering a slew of editorially given backlinks for your site. There are still persistent myths going around and read more »
4 Comments     
SEObook gets it's first update since November 2006.

Topical updates include:

Google PageRank
Google Supplemental Results
Google Filtering & Google Search Result Re-ranking
Ranking Search Results by Re-ranking the Results Based on Local Inte read more »
15 Comments     
Search Marketing Expo

Save the date for:
SMX China (Nanjing) - Sept. 23-24
SMX Stockholm - Sept. 23-24: See who's speaking or register now.
SMX East (New York City) - Oct. 6-8: See the agenda or register today and save!
SMX London - Nov. 4-5: Pre-agenda rate now available. Click here.