mblumenthal

How my socio-political blog got wonderful links while I was too busy writing to think about link acquisition. read more »
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Mike Blumenthal published a fascinating interview/case study into how one personal injury lawyer in LA got himself banned while the competition continues to spam. As usual, Google is unresponsive on the whole (Maps guide Jen is the tiny exception). read more »
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Three years ago, Seth Godin published this list, which was very much a riff, not a carefully planned manifesto. It has held up pretty well. Obviously, knowing what to do is very, very different than actually doing it. read more »
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A fully optimized Local Business Profile contains a well-crafted business description, containing a unique selling proposition based on market and keyword research, domain name and email cross branding (including generic domains), authentic testimon read more »
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An thoughtful response by Ahmed of iBegin to the recent Yahoo Affiliate Mapspam reports asking:

•What is mapspam?
•What is a reasonable approach to to the varying forms of it?
•How do we respond to it?.
•What are the technical and human limits read more »
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Do you think it is possible to take a vacation from social media? All those sites and feeds? Not likely, once it is in your bloodstream. read more »
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If Google works this deal, they will likely end up with a lot more usage data - and a strong starting point to triangulate other usage data against. With links becoming a commodity, how hard would it be for Google to find a better signal? In 5 years read more »
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I just noticed over the last two or three days that in Google's organic search results, related keywords (e.g.law for a search phrase containing lawyer, dentistry for a search phrase containing dental, surgery for a search phrase containing surgeon, read more »
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Ann says "Yes, I know there are much more great FireFox plugins but I am sharing only those I am using myself and find really useful." read more »
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Search Engine Land - There is a cautionary tale for Yahoo, Google or any company that allows user generated content in their local product. These affiliate spammers are deceptively providing a "service" that is unneeded and unwanted. Whatever they a read more »
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Different from the hidden links injection reported earlier this month, this one involves the attacker creating a new physical directory in your Wordpress installation, and populating it with HTML files that then use Javascript to redirect visitors t read more »
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We’re starting a new ongoing series here on Search Engine Journal of SearchToons, farside style cartoons depicting events in search engines and the search industry. Today’s, the controversial Calacanis and the Mahalo work ethic, inspired by Jason’s read more »
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There’s a Marketing (r)evolution underway. Old marketing used Pavlovian methods. Passive consumers, like dogs, would salivate & buy when marketers pushed ads. Today’s consumers are cats that don’t come when called, they take a message & get back to read more »
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Greg Davies aka cGt2099 is a social media addict, who first jumped into social news at Digg. In September 2007, he was permanently banned from Digg, and made the move over to Mixx. Greg Davies has graciously agreed to speak with me about best practi read more »
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Daily SEISMIC search marketing shifts = NO such thing as studying too much! :) Starts TODAY! Come on SES make yourself heard! Let em' hear ya' shouting outside People! read more »
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A loving "news" Piece sharing history of IM-NY BOTW Charity Party (which warms the heart). Again the event benefits Lymphoma. This new blog is about acts & values of volunteering...cool idea. read more »
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A scintillating interview podcast with "Mr. Twittering in the Bath" himself. You heard it here first :) read more »
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Over-tweeting, only twittering LINKS, etc... The age ol' freakin' tragic tweet-story if ya' ask me. read more »
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Covered by SEOmoz: Rand's first US Keynote Address at SEMpdx Portland. It was charming and technically amazing. Any city in America would be proud of what SEMpdx has accomplished. 2 training tracks, and over 250 conference attendees! read more »
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A nicely done high level overview of search algorithms and the role of SEO in optimizing sites. read more »
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Every professional needs someone. This timeless axiom is especially relevant to both those who consume and those who provide search marketing services. aimClear interviewed over 20 marketing companies and solo practitioners for this article. read more »
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Blumenthal's update on Google's plan to address their Local Business Center categorization issues which have affected small businesses since LBC's inception. read more »
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Some observations and theories about why a company's Google Maps profile has been merged with the profile of the company it rents office space from. read more »
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Part II in my series of interviews with Local SEOs. Meet David Mihm whose hands-on work with local clients yields tips and thoughts you don't want to miss! read more »
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Copyblogger: It "boils down to basic psychology and an understanding of what truly motivates the person you’re trying to reach." read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008