meganion

After reading Compete’s conclusion that post-click experiences are the key to competitive advantage in online advertising — something we’ve known for many years but are thrilled to have validated by an objective third-party study — I had to track do read more »
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I just read Steve Baldwin’s editorial in Search Insider: Crisis of Confidence Threatens Everyone in SEM. Steve works at Did-It, one of the early SEM agencies founded by Kevin Lee, and he’s terribly concerned about the trend of CMO’s rejecting search read more »
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I was on a call with a large online advertising/creative shop last week and someone on the call said something that floored me. I believe the exact quote was “No one here wants to touch landing pages with a ten foot pole. They aren’t sexy and the cr read more »
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Most discussions and best practices about landing pages are tactical in nature: keep your forms short, test to find the right headline, make the call-to-action simple and clear, etc. But there’s an important level above that — the strategy of landin read more »
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Widgets are a great way to inject more creativity and dynamism into post-click marketing. Here are the 4 steps you need to follow before you start adding widgets to your landing pages! I included the wrong link above: http://www.ioninteractive.com/l read more »
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How to File a Google Reconsideration Request read more »
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Noupe lists 11 commonly requested WordPress hacks and elegant fixes for them. They include avoiding duplicate content, having category specific menus, sidebar login boxes, most wanted categories etc. read more »
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Widgets are a great way to inject more creativity and dynamism into post-click marketing. The beauty of widgets is that they're portable, sourceable, flexible and relatively inexpensive to develop and deploy! Here are 4 of my favorite free widgets t read more »
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Bill Slawski talks us through Google's Historical Data Patent.

The historical data patent is important because it discusses a large number of techniques that a search engine might use in fighting “spamming techniques” that might artifically “infl read more »
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Rebecca successfully discusses the importance of the relationship between company and customer. She uses the dating scene as a hilarious analogy of how to understand user behavior....I particularly like the movie clip... :-) read more »
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Take a good, long look at YouTube's (GOOG) homepage. You may not recognize it soon: The video site is trying out new ad format that will turn over a good chunk of the page to sponsors read more »
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H1’s , alt. image attributes, title attributes, meta keywords; how much value do these relatively small site-side elements have if they’re not standing on the shoulders of inbound link giants? read more »
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If you are a blind user of the internet, and happened to want to purchase something online from Target, guess what? You would be unfortunately discriminated against. Why? Because Targets website (to date) is inaccessibly designed. But that is going read more »
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Excellent reputation management advice from the Incredible Help. read more »
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Ever since the launch of Google Universal Search Google has been showing videos in the web search results. But sometimes, there are more than one video shown in the web search results and, in many cases, those multiple videos will take up the space read more »
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Glen Stansberry shares his thoughts on the importance of creating a user friendly website, especially if you're running an ecommerce site. read more »
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In true Lyndon style, a quirky analogy which explains that useful links are extremely difficult to get, if you give it no thought. read more »
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An interesting question is what someone should look for in a potential link developer and how to go about finding them. Rae lists (and pretty much answers) several must-ask questions for link development job interviews. read more »
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Free Twitter buttons and backgrounds. read more »
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If you want your website to rank well with the search engines, then it is crucial that you create an SEO-Friendly Page. read more »
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You’re No One If You’re Not On Twitter
140 characters is all you need to say. read more »
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Danny Sullivan gives us a summary of the new Internet Explorer 8. How will it deal with Microsoft's bias towards MSN Live and what of the new InPrivate feature, rumoured to block third-party advertising? read more »
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If you are using blogger, you will be notified a new features integrated into blogger recently that looks very like Twitter. Should we use Twitter or Blogger Follower Tool?

It is still experimental then you can only see but unable to add. But, t read more »
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Interesting findings that illustrate why popular ranking software packages aren't approved by Google. read more »
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...as new bloggers emerge into the online marketing scene, it is probably the single best website to introduce your site to. read more »
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