planecrazy

In the SEO world, there are various conventions that seem to stand the test of time despite their rather limited fundamental value. read more »
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Casanova-ish KevGibbo shows how a career in PPC will give you plenty ideas for charming the ladies or the guys read more »
4 Comments     
It truly amazes me when I hear about medium-sized businesses - and even some Fortune 1000 outfits - that are still operating their websites without a content management system (a.k.a. “CMS”).Especially, when you consider that many small business and read more »
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First off, you can’t control who links to you from an external sources. Secondly, why would you devote resources to prevent folks from giving you an unsolicited inbound link - the holy grail of SEO? read more »
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Is it only a matter of time before we see Microsoft bundling the Chrome browser as part of their OS offering? I think so. read more »
2 Comments     
H1’s , alt. image attributes, title attributes, meta keywords; how much value do these relatively small site-side elements have if they’re not standing on the shoulders of inbound link giants? read more »
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"Thank you for your email. Please note that it is currently not possible to differentiate between visits from news.google.com and google.com. We apologize for any inconvenience."

Enough said.

. read more »
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A WebmasterWorld forum member decided to experiment with his title tags and made some slight adjustments. Consequently, he noticed a 65% decrease in traffic. read more »
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Even if the grand majority of conference presentations offer stale insights, little data and sales-laden propaganda there is almost always a subtle sliver of golden information somewhere within.

It’s your job as a marketer to sift through and fin read more »
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Another rant from David where he talks about how "SEO is dead, ranking is useless and other fairy tales".

In his usual style David goes through gripes about SEO in a step by step, methodical way.

"Well peeps, it seems it’s that time again an read more »
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Very good list of things NOT to do for SEO... but if you really think SEO is a waste of time, you SHOULD do these things, because they can't hurt, right? read more »
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The moral of this story is track rankings if you want to, but don't invest to much time or money in it and don't make rankings the centerpiece of your SEO analytics offering. read more »
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The post generated some interesting and constructive discussion as well as a couple of key points to consider when engaging in the “pushback” technique... read more »
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Google Knols is a combination of Wikipedia and Blogging. It encourages authoritative, collaborative content building while embracing comments, ratings and reviews. Is Knols the new Wikipedia? What's the different between the two, and how can we opti read more »
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Kevin offers up some interesting insights based on some preliminary testing of Google's social search UI. read more »
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Unfortunately, when you’re delivering recommendations to stakeholders at medium to large companies, virtually every decision you make is met with antagonism of some sort. Worse still, at the Fortune 500 level, you’re facing a literal labyrinth of ma read more »
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A computer-implemented method for displaying advertisements to members of a network comprises identifying one or more communities of members, identifying one or more influencers in the one or more communities, and placing one or more advertisements read more »
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Michael Gray writes "Today Google released an new feature that gives away traffic stats and keywords for most websites on the internet. However what everyone failed to notice is that Google laid everyone else bare, naked and exposed but kept their o read more »
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Those of you who work for yourselves likely never have to deal with this, but for those folks working in-house gigs or agency gigs, running ranking reports for a given swath of keywords is likely one of the most frustrating and demoralizing prospect read more »
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Is this guy crazy!? Jason Gambert has delighted us with another literary and legal masterpiece in his misguided effort to trademark "SEO." read more »
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Why does Google celebrate obscure artists and architects with special logos, but they won't do one for Memorial Day? Makes no sense to me. Barry shows some of the other special logos today at various search engines and forums. read more »
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Mr. Cutts, if you’re out there and you’re reading this, please chime in. I need a definitive answer before I post my annual faux Miami Dolphins column in 2009. read more »
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An industry peer and acquaintance of mine, Glen Allsopp, recently published a blog post describing how he helped a client go from virtually zero social media visitors to well over 500,000 in just one month. read more »
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An interesting perspective on the value (or lack thereof) of a paid link as well as an interesting approach to securing natural one-way links by leveraging old school sales techniques. read more »
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After having countless conversations about my “previous life” as a sales rep, I figured it was time to ask everyone else in the SEO community about what they did before they stumbled upon search engine optimization. read more »
3 Comments     
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