ppedersen

Avatar Posted By: ppedersen 2 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Jobs Offered
Perform activities related to SEO (search engine optimization) for our newspaper sites and their various internet products. Collect and interpret search engine data and develop SEO tactics and best practices using this data. Consult and educate key read more »
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Avatar Went Hot: July 25, 2008 - 3:59 am
Posted By: mpilatow 45 days ago
Topic Type: News Story (Jump to http://www.seo-theory.com)
Category: Water Cooler
Michael Martinez
"There seems to be a growing misperception in the industry that I must have parted with Rand Fishkin on bad terms or something in 2006 after blogging for SEOmoz for almost a year. Nothing could be farther from the truth, and after read more »
3 Comments     
Avatar Went Hot: July 25, 2008 - 11:35 am
Posted By: justin 46 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google Other
After six months of testing, Google has formally rolled out Knol, a service designed to let people create pages of knowledge on any topic they choose. read more »
10 Comments     
Avatar Posted By: justin 59 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google Other
Google trends is displaying a swastika as #3 on Google trends. Is this some sort of spam trick or what? read more »
6 Comments     
Avatar Posted By: ppedersen 60 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Google
It takes a lot to get me giddy as a little girl. However, Google's new keyword tool update has brought out the data freak in me.

Yahoo clearly hasn't "gotten" the value of befriending the SEM community. read more »
4 Comments     
Avatar Posted By: ppedersen 67 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Google SEO
Googlebot indexes pages, right? Pages have unique URLs, right, and unique title tags? How many full-Flash websites do you see where the URL changes as you navigate from section to section?

So what is Google going to index?

Building a site comp read more »
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Avatar Posted By: CLatham 76 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: In House SEM
An interesting rebuttal to Dave Pasternack's dressing down of in-house SEMs. Recently, Pasternack published an article dismissing the contributions and benefits to in-house SEM. Here is the other side of the coin. read more »
2 Comments     
Avatar Posted By: martinbowling 76 days ago
Topic Type: News Story (Jump to http://danperry.com)
Category: Search Marketing
Dan Perry writes "Dave Pasternack wrote a MediaPost column today that outlines his opinion of why the “In-House vs. outsourced SEM” debate is ridiculous. It’s not surprising that he’s taking the side of agency, because that’s where his paycheck come read more »
4 Comments     
Avatar Went Hot: June 18, 2008 - 11:48 am
Posted By: justin 82 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Contextual Ads
How to do content match marketing effectively. It's not as simple as copy and paste from search. 4 easy steps to get started. read more »
5 Comments     
Avatar Posted By: justin 131 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Google AdWords
This guy makes a compelling case for what really determines Ad Rank. Interesting theory to say the least. Definitely makes sense. read more »
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Avatar Posted By: voasi 131 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google AdWords
This morning I reported at the Search Engine Roundtable that several webmasters began noticing three values being displayed under some AdWords ads that might reveal some details on how Google may rank AdWords ads. The scores include the "Pscore," "m read more »
4 Comments     
Avatar Posted By: ppedersen 221 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Google AdWords
If you’ve ever setup a Google AdWords account and noticed that the Minimum CPC (cost-per-click) for most of your keywords started around $1, $5, or $10 from the get-go, you may be experiencing a quality score issue around your “Visible URL”. This po read more »
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Avatar Posted By: justin 221 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: SEM
Real life example discussing the relationship and often times disconnect between advertising and search engine marketing. read more »
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Avatar Posted By: justin 223 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: SEM Industry
According to a recent Editor & Publisher article, putting the same keywords in your meta tags 500 times is a way to garner additional search traffic. read more »
6 Comments     
Avatar Posted By: ppedersen 227 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: Google AdWords
It's important for people to understand how vital it is to get their Google AdWords right from the start ...especially with Campaigns getting high impressions right out of the gate. I low CTR can tank you account within days. read more »
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Avatar Posted By: ppedersen 318 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Google SEO
There has been a lot of news and blog buzz this week about PageRank changes at Google. Everybody’s PageRank bar is a little less green and mass hysteria has ensued. I can’t say I blame anyone for this, as there is a lot of misinformation about Pag read more »
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Avatar Posted By: ppedersen 346 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: Yahoo
This study from Yahoo is just ridiculous. So I can just put an ad on toilet paper and it will perform just as well? read more »
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Avatar Posted By: justin 346 days ago
Topic Type: News Story (Jump to http://www.facebook.com)
Category: Sphinn Zone
Did you know there's a Sphinn facebook group? Right now there's 155 members including Danny, Vanessa, Tamar and a lot of other respected peeps. What's holding u back?

Name - You Sphinn Me Right Round read more »
3 Comments     
Avatar Went Hot: September 26, 2007 - 8:56 pm
Posted By: Sebastian 347 days ago
Topic Type: News Story (Jump to http://sebastians-pamphlets.com)
Category: SEO
Did you ever revamp a site? If so, possibly you suffer from an often overlooked search engine penalty: redirect chains deindex or at least downrank your stuff. Do a sanity check now! read more »
13 Comments     
Avatar Went Hot: September 27, 2007 - 7:14 am
Posted By: AndyBeard 348 days ago
Topic Type: News Story (Jump to http://www.alistseo.com)
Category: Sphinn Zone
Poor Mark has been under the weather... Delusion? read more »
6 Comments     
Avatar Went Hot: September 26, 2007 - 5:35 am
Posted By: chriswinfield 348 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: Networking
As search bloggers, are we doing enough of that? Are we going out and finding the rare pieces or are we relying too heavily on the A-listers? Do you leave your feed reader and hunt for new voices or do you just spend your entire day in there? read more »
19 Comments     
Avatar Posted By: justin 348 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: Blogging
According to Slashdot Developers Admit that WordPress 2.3 Spies On Users. After reading their article and the discussion on Google Groups it doesn't seem to be that big of a deal. I'm curious what your thoughts are. read more »
1 Comment     
Avatar Went Hot: September 25, 2007 - 4:03 pm
Posted By: socialmedia 349 days ago
Topic Type: News Story (Jump to http://social-media-optimization.com)
Category: Social Media
How to build a StumbleUpon profile that actually increases traffic to your web site read more »
3 Comments     
Avatar Posted By: justin 349 days ago
Topic Type: News Story (Jump to http://www.justindavy.com)
Category: Yahoo Paid Search
Last week I saw a post about some users frustration in terms of importing a Google campaign into Yahoo. I put together a quick walk-through which I hope helps. read more »
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Avatar Posted By: ppedersen 349 days ago
Topic Type: News Story (Jump to http://paulpedersen.com)
Category: Web Analytics
I just downloaded and tested Google Analytics AIR beta, powered by Adobe AIR. It runs on your desktop and uses it’s own custom API to interact with Google.  One of the best things about this tool is the ability to quickly switch between read more »
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