pswole

Karon Thackston shares the story of a client who begged for content rewrites when their rankings slipped and then makes a good case for why the client needed to leave the content alone. read more »
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Brand marketing is the process of ascertaining, developing, and finally bringing a company's image to the marketplace. Here are 6 tips on how to most effectively accomplish this. read more »
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Google brought my hopes up, and then crushed me again. read more »
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Maki - While you might not own a large online newspaper, the points listed in this article can be applied to your blog or online magazine. Apart from having strong information sources, it’s important to organize content in a way which provokes great read more »
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After attending only a few SEO events and conferences, it becomes apparent that search marketers like two things just about as much as they like links. Those two things are caffeine and alcohol, something you'll typically find in great abundance at read more »
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Muhammad Saleem via ReadWriteWeb - When I first heard about Plurk I was ready to hate it. But after using the site and comprehensively going over the feature set and its implementation I am thoroughly impressed. Ultimately, I think Plurk is an amazi read more »
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This is a study on the negative effects of advertising, and how businesses can hope to avoid and recover from those effects in the near future. We, as consumers, have to watch out for the cultural biases that are placed on goods and services as a re read more »
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Remember that there is real value in performing consistent updates to your website. Increase traffic and search engine rank by updating your website regularly. read more »
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Sometimes one of the hardest things to do for any website is build links to deep content.These are the links that generally will help the site perform best overall in the search engines. This is because while it may take hundreds or thousands of lin read more »
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| Online Marketing Blog | Many readers of Online Marketing Blog are bloggers themselves and I’m curious about others’ experiences with business blogs that have either failed to meet expectations/goals or that were simply abandoned. Equally as intere read more »
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Google has proven that they can monetize conversations with GMail and GTalk. Should we be expecting a test of AdSense on Twitter anytime soon? read more »
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There is a fifth dimension beyond that which is known to man, a land of linkbait and drama unfolding. It is a dimension as vast as social spaces, brimming with enigmatic individuals and as timeless as infinity. It is the middle-ground between light read more »
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How to make people click your links on Twitter. read more »
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So you say you want to be a part of the answer not the problem? Have you considered a Green Web Host? The lady Able has a great round up of Hosts that are environmentally minded...

Great read... and worth promoting methinks ;0) read more »
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Brian Wallace writes "Today, I gave a social media presentation for the American Marketing Association, Louisville’s monthly seminar. There was a great backdrop at the University Club, part of the University of Louisville where attendance was in upw read more »
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Sometimes as global audiences we get inundated with "causes" that we ignore those "Donate" buttons because we see them over and over again. Unfortunately for Non-Profits, the offline blindness they have to overcome has now really become the same is read more »
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Marketing is a concept which has existed directly for almost as long as mankind has, or at least it has existed indirectly in some form or fashion. Here are some modern tips for marketing like a Cro-magnon. read more »
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Web Analytics Optimization is important too! Web Analytics are very valuable but it’s so easy for them to become useless if your not tracking what you want. Maybe your a small company and you get all excited that you have 100 visits in a day, but r read more »
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Although the tool is still in Alpha it appears to be a valuable tool for helping individuals optimize a press release.

HubSpot's Press Release Grader evaluates your press release and provides a marketing effectiveness score. This score is based u read more »
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Twitter can give instant feedback from your followers. Use it for brainstorming, like a human network version of your subconscious. read more »
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This is my attempt at a post about what the future of the SEO and Google will be. I'll be the first to admit that some of the stuff I say is (IMO) pretty out there as far as predictions go, but I'd love to get some feedback from the sphinn community read more »
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Dan Zarrella writes "I’d like to debunk a myth that has gone on, rampant and unchallenged in marketing circles, especially viral and social marketing, for some time now, but first I feel a few caveats are in order." read more »
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Great illustration of the interaction and interdependence (is that a word?) between the various factions of search marketing, with a touch of humor thrown in as well. Would be great for getting corporate honchos to understand the necessity of each read more »
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If you do your homework well, you will soon see your readers and fans promote your content for you. Why is it so essential to always keep track of who promotes you and where you are promoted? read more »
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An excellent article showing how while we might know who's who in our industry, the internet at large doesn't and how that familiarity can harm one's Digg submission. This is a must read for anyone that hasn't played much on Digg. Bookmark it and read more »
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