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"Edward Lewis runs SEOConsultants.com, one of the more well known and trusted directories in the SEO space. When I first started learning SEO about 5 years back Edward sent me an email letting me know that something I wrote was incorrect. He was rig read more »
48 Comments     
I was emailing with Matt Cutts of Google and thought I’d share a couple of comments on the ever-popular topics of keyword density and “stale” copy. read more »
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Stoney degeyter writes, "There are advantages and disadvantages to using both absolute and relative links. Here I will explore the differences between the two, outline some pros and cons and also provide some additional information on how you can cr read more »
3 Comments     
And would you agree that Onsite Search Engine Optimization will soon be History? Please share your thoughts! read more »
19 Comments     
Adam writes... This post will explore several arguments against using nofollow for internal PageRank™ sculpting. It is based on a presentation I did at SMX Advanced. You can view my presentation slides here, however the deck is very brief since I on read more »
10 Comments     
Adam Audette offers the six guiding principles that he uses to run his company, and unlike similar posts, educates and guides without becoming preachy or didactic. read more »
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Jeff Quipp writes, "Have you ever had a client come to you in a state of desperation, begging for help to remove a blog post that ranks for their business name, and portrays them in less than a positive light?" Jeff goes on to list 50+ social sites read more »
6 Comments     
There has been some discussion about SEO dying and branding returning from the grave (or intensive care unit). On the contrary, branding is dead and SEO will live as long as there are search engines. R.I.P. Branding 1879 - 2008. read more »
1 Comment     
Conventional wisdom among experienced SEOs is that there is no such thing as a duplicate content penalty. In general principle, this notion is true, but there are exceptions to this rule. In other words, duplicate content penalties do exist for cert read more »
8 Comments     
Tim Nash delivers another thought-provoking post on how block segmentation could be used to help analyze a web page.
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2 Comments     
Last week Jakob Nielsen posted some stats regarding web reading. It turned out 20% of words in an average webpage are read. But what about research by the Poynter group, who say that 77% is read?

Who is wrong and what can we learn from this regar read more »
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After having countless conversations about my “previous life” as a sales rep, I figured it was time to ask everyone else in the SEO community about what they did before they stumbled upon search engine optimization. read more »
3 Comments     
Ann Smarty writes, "Very often if you have some issues with Google ranking your site, you should search for problems with your own site (instead of rushing to get as many inlinks as you can). Checking that your content appeals both to your human vis read more »
1 Comment     
Findability is just bullshit*, that means SEO, on-site SEO...

*A synonym for SEO used by people anti-SEO. read more »
3 Comments     
So is there such a thing as unethical linkbait? If so, what is it? Where does one draw the line? Or the link even (sorry!) read more »
7 Comments     
This is a great article about career moves and getting a solid start in the SEM arena. Anyone new to SEM or that has gone through/considered a career move should read this post in its entirety. read more »
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This is a great post from Reputation Management Guru, Andy Beal. Not just for hospitality businesses, the same can be applied to any online business.

Great stuff. read more »
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David Mihm shares "the ten most essential strategies that I have found to be effective for maximizing my clients’ online presence since 2004." He covers the whole range of online marketing options in short, digestable chunks. Great stuff! read more »
6 Comments     
Are your readers doing what you want them to do? Are they clicking through to your links, ordering your eBook or signing up for your opt-in? If not, you need to learn a master craftsman’s copywriting secret.

This technique acts like a remote cont read more »
7 Comments     
Google engineers have adapted a software program to help track child sex predators and search for patterns in images of abuse on the web. read more »
7 Comments     
Some of our clients may still measure SEO effectiveness in traffic or even in of rankings for what I call their vanity keyphrases, but when it comes time to decide what their advertising budget is going to go to next year- when they ask Should we re read more »
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Should your SEO strategy (1) tackle the most competitive vertical keywords (2) pluck the low hanging fruit of the long-tail or (3) employ a combination of both? after deciding which strategy suits your sites ultimate objective, the mental model of t read more »
12 Comments     
In an unexpected twist to the end of Day 2 at SMX Sydney Rand Fishkin and Danny Sullivan exposed a possible case of blackhat cloaking by Flightcentre.com.au read more »
3 Comments     
IMO the only way to be secure for right now is to run the last build before 2.5 & update it with all security patches - then if you are worried about sites not accepting your blog because its under 2.5 - simply go into your header.php in your templa read more »
8 Comments     
The title says it all. A handy step-by-step guide to giving your linkbait a little more ooomphh! read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008