scorpio70

Last month Google gave us another reason to discuss the value of rankings, while blocking the automated rank checking software tool Web Position from retrieving search engine listings from Google. read more »
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(Disclaimer: There is good news here too - but only if you take immediate action. Warning: Some of this is considered ‘advanced SEO’). read more »
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The author is relatively new to SEO, but has created a summary (in a well organized PDF) of link building tactics and ideas from various SEOmoz posts over the years.

If you decide to read only one Youmoz post this year, make it this one. read more »
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Earlier this year, Matthew Inman had achieved the notable distinction of vaulting a Web site called JustSayHi high into the results for a search on "online dating." But after he expanded his effort to new areas, Google obliterated the site from its read more »
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This is how Richard, 'the newest guy at SEOptimise', passed the Google AdWords exam in ONE WEEK. Go get that badge!!! :) read more »
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This approach means consumers win, marketers/advertisers win, the environment wins, FB looks good. We look good. Win win for all. read more »
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When it comes to web marketing ROI email marketing, to a subscribed list, is the daddy. A quality email list partnered with a targeted, well written email can out perform SEO, PPC and just about any other marketing activity every time. read more »
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Internet marketing is supposed to be enjoyable and allow you more time do the things you enjoy. However, if you are finding yourself almost enslaved to your desktop and working more hours per day for yourself than would be legal at a "proper job", t read more »
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Rae Hoffman writes, "As you may have heard, Twitter recently decided to “nofollow” links left of the “bio” section of user profiles. The “web” link has always been a nofollow link, but the bio links passed popularity until Dave Naylor exposed it, wh read more »
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What is your brand like? What do you WANT your brand to be like? During the branding process, how might mistakes possibly be of benefit to us? read more »
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Here is the interview we promised with one of Digg top users read more »
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FireFox is the most customizable browser I am aware of and hence it is my favorite one. A while ago posting a huge overview of SEO tools I promised to compile a similar list of available FireFox SEO extensions; and so here I am. read more »
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SEO is bursting with personal brands. Brands that have been so ingrained into the industry that we don't always even realize there's a company behind these folks. Obviously this goes on in other industries as well, but I really think we SEOs take it read more »
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Eric Ward examines the client who views link building as a purely SEO function, that is, they are interested in adding or creating content just to appeal to search engines. read more »
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The ultimate checklist to make sure your website is going to be suck-free read more »
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Search & Social's first blog post!

"What are some things you should focus on as you continue to grow your knowledge set?

First place your current current knowledge status, and for God’s sake be honest with yourself. If you are a new to the gam read more »
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To win a customer or reader over, you need to manage their perspectives. You need to win their trust. You need to be the better choice, the lesser evil. To that end, you need an acute understanding and ongoing awareness of your competitors. What are read more »
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I’ve been spending a lot of time studying SEO / SEM or search engine marketing and search engine optimization. I have read SEOBook and was preparing to start a by-the-rules “Whitehat” SEO and marketing campaign. But I just discovered something very read more »
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Recently a SEO working for a lead generation network sent me a letter in the mail alerting me that I could improve my website by linking to their site. They mention some of the large brands they send leads to and state that the link to their site fr read more »
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Getting involved in Social Media can be intimidating. So much so that you might not know where to even begin. There is Facebook, MySpace, Twitter, Plurk, Mixx, Digg. There are blogs, forums, wikis, photo sharing, vlogging (video blogging), and other read more »
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There are difficult ways to get links, like link exchange for instance and there are easy ones. Check out these 30 easiest methods to gain links. read more »
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The community has long had a debate as to how 'ethical' blackhat SEO is. Here, I highlight which blackhat techniques are ethical and which aren't, based on a line drawn at algo-gaming vs abusing humans. read more »
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The world of internet marketing can be a minefield of personalities, but there are certain characters you will see over and over again. These characters range from a little naive to downright dishonest… see how many of these 11 you recognise. read more »
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Martin Bowling writes about Google Suggest(s) and the reputation management nightmare it could create. read more »
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A list of 13 services that will help you monitor your website read more »
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