shimsand

Dan Zarrella writes "I made some changes to my sidebar and I noticed that I’ve started to build up a decent number of posts on my weird take on history, sociology, psychology, memetics, viral marketing and social media (I like to call it protoviral) read more »
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What skill do you need to become a successful social media expert? Tamar asks several social media consultants, bloggers, marketers, search engine optimizers, and social media addicts about what they considered to be essential skills and characteris read more »
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Google has added a new feature to the external keyword tool, they have added approximate search volume numbers. For example, I conducted a search for SEO and the results returned showed columns for "Approx Search Volume: June" and "Approx Avg Search read more »
2 Comments     
Google keyword tool reporting numbers, not blue bars. It has changed back but have screenshots - is this a Google blunder or a sign of things to come? read more »
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Writing a Business Plan can be extremely overwhelming. Writing a business plan for an internet business using a “template” b-plan is frustrating; we have tried many times. The majority of b-plan templates are 20 years old an don’t take into consider read more »
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Pundits have been touting the promise of local and mobile search for years, but it seems like hype often outweighed substance—until now. This year, we're seeing the convergence of a number of key factors that resoundingly demonstrate that the local read more »
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Stoney deGeyter asks the question, "When I only have about 65 characters to work with in a title tag (that which is visible on the search engine results pages), should I use any of that valuable real estate to display my company name?" read more »
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The video of "You&A With Matt Cutts," a session at SMX Advanced where Google's Matt Cutts took questions from the audience on a wide variety of topics has been posted on SEL. Additionly, recaps of the "Give It Up" session have now been posted as the read more »
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Just look at this guy's Wikipedia page. "Please do not add inappropriate external links to Wikipedia, as you did to Search engine optimization. Wikipedia is not a collection of links, nor should it be used for advertising or promotion. Inappropriate read more »
19 Comments     
Reciprocal linking is one of the most disputable SEO questions. The problem is that it is two-fold in nature. First, reciprocal links are natural being the essence of the Internet like linking overall. (So undoubtedly, we can’t do without them.) Sec read more »
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Do you know what the New York Times, the World Bank, Wordpress.com, PHP.net and others have in common?
Their URLs suck! read more »
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Should you jump into social networking to promote your business? And if so, with so many options available, how do you choose which social networks to participate in? read more »
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After 8 years of using Google religiously and 3 years of promises of improvement, I find myself using Yahoo! for the first time. The first few pages of just about any keyterm used for a Google search are cluttered with irrelevant and outdated result read more »
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Social Bookmarking is a good technique for building a large amount of backlinks to your website however, there is a very real danger of it having a very negative effect on your StumbleUpon profile resulting in a loss of traffic or even an account ba read more »
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Looks like Google and Adobe are working together to get Flash content indexed... read more »
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Simply put, Siloing is architectually structuring your website to get the Search Engines to recognize your site is about your targeted keywords. You want the Search Engines to consider you as the subject matter expert. read more »
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Best of The Web adds a local component, making a great directory an even better resource on the consumer level. read more »
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Regular and frequent visits by the crawler is the first sign that your site appeals to Google. Thus the most efficient way to get frequent and deep crawls is to develop a website that search engines see as important and valuable. read more »
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Rob Snell tells his incredible story of how he was asked to testify in a congressional hearing on the impact of the Internet on small business. read more »
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There’s been a good amount of discussion in the Search Engine marketing community about protecting your online reputation. However, little has been discussed around the effect of video in the search results, and even much less on video solutions. Th read more »
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Ron Tovbin writes "Let’s start with the an overview of the basics. When you go to a web page, say, cnn.com , there is a lot going on behind the scenes to make that page show up in your browser. Remember, before anything can happen, a TCP/IP connecti read more »
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A couple of minutes ago Reddit made the interesting decision to open source their algorithm:

"We’ve always strived to be as open and transparent with our users as possible, and this is the next logical step. When we say ‘open-source’ we mean spec read more »
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Stoney deGeyter writes, "Many years ago I put my site through a re-design. I worked hard to make sure everything was done just right, including the images and navigation. But one thing I failed to consider was internal linking, separate from the nav read more »
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This article focuses on an underlying message from Michael Gray's SMX Advanced presentation -- Is sculpting Google PageRank worth it? This post then goes on to introduce five safe and simple tips to get started with PageRank sculpting. read more »
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Rishil writes "As I have often stated, I work with many small clients, especially in the medical field. There are few problems associated with this market, none of them unique, but they're a pain to deal with for the revenue that you make on taking read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008