slingshotseo

From the page: "The top 100 advertisers in the U.S., who represent 41 percent of total advertising spending, shifted about $1 billion last year from TV and newspapers to the Web."

I suspect this number will increase substantially each year for so read more »
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Microsoft officially withdraws Yahoo bid read more »
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Google Inc. tweaked its online advertising formula and expanded its business outside the United States to produce a first-quarter profit that surpassed analysts' predictions, alleviating some of the economic worries battering its stock this year. read more »
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""It [the motto] is good PR but really it's empty because it's questionable whether shareholders will care [whether Google is evil or not]." So why is it still around?"

Bad PR move on Google's part. We as online marketers know that "Don't Be Evil read more »
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See the post for screenshots of a new, sparse, and somewhat strange implementation of product results into Google.com SERPs. Like it? Don't like it? read more »
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In what appears to be a very carefully considered, strategically phrased statement this afternoon, Yahoo said it will actually test carrying Google's ads on its own pages, calling the test a "strategic alternative." Microsoft isn't happy and quickly read more »
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NetSol has apparently started engaging in a practice that Google deemed ban-able 2 years ago: subdomain spamming. The twist? They're not subdomain spamming with their sites... they're doing it with *yours*. read more »
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This is absolutely ridiculous. I hate Microsoft even more than I ever have. They are so upset that Google is dominating the search market that they are forcing a decent company like Yahoo to merge with them. I call for a ban on MSN.com and Live.com read more »
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Apparently the line has been drawn in the sand by Microsoft's Steve Balmer in a letter sent to Yahoo today. That line is three weeks to see some kind of progress in Microsoft's bid to take over Yahoo! read more »
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Google still holds the largest share of the search market and is working hard to prevent click fraud. I think this just drives home the value of Google Adwords PPC over Yahoo, MSN or other similar advertising campaigns. All this hurts earnings, thei read more »
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Google on Monday said it has a plan to have American consumers from Manhattan to rural North Dakota surfing the Web on handheld gadgets at gigabits-per-second speeds by the 2009 holiday season. read more »
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If Google works this deal, they will likely end up with a lot more usage data - and a strong starting point to triangulate other usage data against. With links becoming a commodity, how hard would it be for Google to find a better signal? In 5 years read more »
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Ann Smarty brings the goods, brings the case study and educates, yo!

A movie poster is usually meant to:

* call to action - i.e. encourage to watch a movie;
* set expectations = find its targeted audience (e.g. people who prefer come read more »
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Could this change the tide for the battle between Facebook and MySpace? Support from Google's OpenSocial can't hurt. "While Facebook is steadily gaining users, MySpace remains the largest social networking site in the U.S." read more »
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Google gains access to wireless networks. It seems like Google had a plan the whole time it was pretending to want to create it's own mobile, wireless phone network. Is this a possible windfall for Google? read more »
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Fortune magazine rates Google as best place to work. This continues to show how powerful Google is and will be as it attracts some of the best and brightest minds. It's hard to put that many smart people together in one place and not see amazing thi read more »
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Google Analytics has quickly become one of the most popular analytics software available. Additionally there are numerous resources available which deal with configuration, implementation, analysis, and reporting. Manoj Jasra provides a list of some read more »
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Greg Sterling writes, "Google is now reporting that it is seeing a rapid up tick in mobile Internet search and usage on several platforms. According to an interview with Reuters, Google mobile product manager Matt Waddell said, 'We have very much hi read more »
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Months ago, MSN changed bots to detect cloaking. Result?
"Every single domain I had is still in Yahoo or MSN. That is not a good sign for them. Some of these are way older than a cloaked domain should be." - XMCP read more »
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You heard it right ... Google has its sights set on display now too. While already dominating the roughly $8.5 billion search industry, they now want a big piece of the $6.7 billion display ad industry.

What concerns me is this statement; Google' read more »
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The nofollow attribute was not created to be a substitute information architecture—one for end users and a different one for the commercial web search engines. Instead of solving the problem SEOs are creating a new one. read more »
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Flickr, once a popular source of dofollow links for SEOs has recently turned its links to nofollow automatically! Whereas you could link to your site(s) before and pass juice, now external links are nofollowed. This raises important issues:

1) Is read more »
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Greg, Thanks for picking up on our post. You may well be right that the reason for the increase was the change from Google. I hadn't thought of that because the increase in traffic from Google happened in March -- two months after the change -- but read more »
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Categorized list of 41 different local search engines, yellow pages, meta crawlers, data providers and local social communities. Complete with descriptions and links sign up, list or learn more. read more »
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Industry pros now have a new directory designed to send qualified leads to top-notch search companies or individuals. Post yours today! read more »
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