theGypsy

"Last week I (Lisa) eavesdropped on a tweet that Lee Odden sent to Marty Weintraub. The tweet was about the recent ruling in the Myspace suicide case where a judge basically made it a felony to lie about your identity on the Internet." read more »
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"This time out we’re going to look at using some more advanced segments and custom reporting for Google Analytics and SEO. More specifically, we’re going to look at our content and how it is performing from an (organic) search perspective. " read more »
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SEMpdx Board Member Hallie Janssen interviews Eric T. Peterson & Ian Lurie about Web Analytics. read more »
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Tad: "After 11 years of web working as web developer, blogger and SEO both in agencies and freelance I have collected a list of 30 timeless tips to get, convince, keep and deal with clients." read more »
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Abraham Bernstein talks about how the semantic web works well for machines, but how on earth do we make it accessible to the general public? read more »
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Google Still Offering Search Tips, Use Your Keyboard read more »
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Browser bookmarklets that can come in handy for on-page SEO research and a quick view at essential site stats read more »
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In this issue of the ACM queue Anna Patterson from Cuil writes about how hard it is to build even a basic search engine that performs. read more »
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Choosing the SEO consultant for you should entail some type of research as you want to find a consultant that is going to provide the results they promise....... read more »
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To have as many pages and keywords (semantic clusters) systematically wired to capture a specific type of consumer or prospect through researching search behavior to funnel them back to your most optimized page. That page of course is designed to de read more »
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Google has announced a Beta launch of a compete.com style keyword tool that has a number of advantages over the compete.com tool. read more »
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Measures in combination beat the all mighty PageRank?

* Popularity as measured by the number of times it was visited by users over time. The MSN Toolbar provided this data. Yes, the MSN Toolbar, as with other toolbars, could very well be a fa read more »
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Regardless of how much we like or dislike the requirements of the business side of our work, running an efficient and legitimate business is essential. Whether you freelance part-time or full-time, paying attention to the lessons that you’re learnin read more »
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Google patents, personalization, and google future speculation read more »
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Search Engine Land - Many B2B marketers have difficulty justifying the value of search engine optimization (SEO) to senior level executives. Since SEO is a highly-efficient marketing channel with longer-lasting results than most mediums, establishin read more »
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We all know how great Sphinn is, but have you ever wondered whether it is too good, getting people hooked, and leaving them with nothing more than tentatively waiting for the next Hot Topic to crop-up...

I've been to hell and back with my addicti read more »
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If your an internet marketer, affiliate marketer, or entrepreneur who wants to use internet marketing on social networks, here are a few tactics and strategies you may want to consider before going after your intended target market.

Taking the t read more »
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When Google launched SearchWiki I wondered what would happen when people started leaving defamatory comments about their competitors. Could this open up a legal minefield for Google? Could they get sued? read more »
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New Edge Media is proud to announce that Kate Morris will be joining their ranks as the Director of Client Strategies. She will be responsible for client interaction, account management, and paid and natural account optimization. She will also serve read more »
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Getting a comprehensive list of negative keywords is always a good idea when doing PPC. These are five good resources for finding negative keywords; some of them are not intended to be used in this way but they still give useful information about po read more »
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Requirements gathering are something I teach. I’ve been laughed at for bringing up the topic to search engine marketers and those new to web design. Yet, in nearly every case of site testing, there is no site requirements documentation and I can tel read more »
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Whenever one interacts with other people, the results can sometimes be unpredictable. There are four good, recent articles on how best to handle these interactions, perhaps not surprisingly all written by women. read more »
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A playful theory on how Google is to become a full on backend system. What do you think? read more »
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There is a mass shortage of women in computer science. Women have been instrumental in the development of computing. Where have they all gone?! read more »
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This quick and dirty post sparks a good question about Google's quality guidelines and the fact they are displaying ads from blackhat SEO websites. What are your thoughts? Leave a comment to help spark some discussion. read more »
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