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Lisa Barone offers up some tips about things you should take into consideration when choosing a domain name for a long term, quality website. read more »
8 Comments     
Sadly even in 2008 most SEOs fail at writing, even SEO copywriting. Reading most SEO sites is still awful although the dark ages of too obvious keyword stuffing seem to be gone. So as even I, as a SEO, barely can stand it, imagine your average John read more »
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In July 2006, SEOMoz released their now famous page strength tool - a better metric to quickly assess a site / page’s relative importance and visibility.

Today SEOMoz released a new, improved tool to evauate websites, the Trifecta. Here is a ran read more »
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Have you ever wondered how videos show up in web search engine results? How do videos get hundreds of thousands to millions of views on YouTube? Who’s watching my videos? Well, with a little hard work on optimizing and networking your video content read more »
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This list is by no means exhaustive and there are hundreds of other factors that advanced SEO practioners will point to as having an effect on search engine placements. What you see here are simply the primary factors that should be taken into acco read more »
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Rand doesn't buy the "flash is now SEO friendly" spiel for a second. Here's why... read more »
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The implications of the additional search data that Google is providing are far reaching, but I think people are too busy looking up keyword data to have realized. Fortunately for me I commute to and from work on a train which means I've got plenty read more »
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A great post on getting up and running with a Blog for the uninitiated. While it's certainly for the noob, a good article to pass on to peeps in need.... read more »
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Unfortunately, when you’re delivering recommendations to stakeholders at medium to large companies, virtually every decision you make is met with antagonism of some sort. Worse still, at the Fortune 500 level, you’re facing a literal labyrinth of ma read more »
12 Comments     
A term commonly used to measure visitor engagement is the bounce rate, which is the percentage of initial visitors who leaves your site after arriving at the entry page. These are visitors who ‘bounce away’ after arriving without viewing other pages read more »
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A good post detailing 10 alternative social media sites to Digg that can drive traffic and links.

Very appropriate too given that Digg can be very tempermental. read more »
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Ann Smarty has put together a short all-in-one guide to summarize what we know about SEO for URLs. read more »
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URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes daily all over the place as if URLs wouldn’ read more »
8 Comments     
Whenever I take part in a Site Review session at some conference, one of my fellow panelists will inevitably tell a webmaster something like, "You don’t have an XML sitemap. Create one and submit it to the search engines as soon as you can." But I b read more »
9 Comments     
Follow-up post to Sphinn story http://sphinn.com/story.php?id=50437.

In my last post, I pointed a few of the core reasons why aggregate ranking data is more or less useless from a business intelligence perspective. Now I’m going to spend some tim read more »
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Though some folks already know this, it's good to rehash the true reason why .edu and/or .gov links tend to be more valuable then run of the mill .com links. read more »
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Those of you who work for yourselves likely never have to deal with this, but for those folks working in-house gigs or agency gigs, running ranking reports for a given swath of keywords is likely one of the most frustrating and demoralizing prospect read more »
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Mr. Cutts, if you’re out there and you’re reading this, please chime in. I need a definitive answer before I post my annual faux Miami Dolphins column in 2009. read more »
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Last month Google revealed a new crawling method that they were testing out, whereby they were filling out forms on sites that they came across, in order to help facilitate the discovery of new pages. Now there appears to be some unintended side eff read more »
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An industry peer and acquaintance of mine, Glen Allsopp, recently published a blog post describing how he helped a client go from virtually zero social media visitors to well over 500,000 in just one month. read more »
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An interesting perspective on the value (or lack thereof) of a paid link as well as an interesting approach to securing natural one-way links by leveraging old school sales techniques. read more »
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I was having a discussion with one of our senior account managers, Diana DiGuido, on good advice for someone looking to procure SEO services. For sake of brevity, I just shot off a couple of one-liners that she could reference, and here’s what I cam read more »
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My colleagues and I have a running joke that we all strive towards getting a point where the client does the link building for us. read more »
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Though Barry claims that he reported it, this topic was manifested by a discussion between Hugo Guzman and Tristan Panasik from DigitalGrit.

It was then carried over to WebmasterWorld, where Lord Majestic shed additional light on the nature of t read more »
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