todd

The time has come for every marketing professional to understand the basics of search engine optimization (SEO). You just can't trust SEO to the webmaster anymore. SEO is one of the core responsibilities of marketing, and there are a number of rea read more »
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At SMX yesterday Shoemoney and others talked about buying expired or established domains for SEO. But how do you know if those domains have value? Annie Smarty looks at ways to give a domain a background check to make sure it passes the mustard. read more »
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Tonight HubSpot Inc. were awarded the Mass. Innovation & Technology Exchange (MITX) Impact Award for Most “Innovative Business Strategy”.
www.hubspot.com read more »
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John Carcutt - "Real SEOs used to go to forums all the time. As a matter of fact, I bet most Real SEOs learned the craft on those very forums. Now, Real SEOs post all of that hard earned knowledge on their own sites or friends blogs. Why give away t read more »
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A blog is one of the best and easiest ways to generate fresh, up to date content for your site as well as link love.Here comes 25 Blog Optimization Tips Even Dear Old Dad Could Ace plus 10 bonus tips for your mom too ;) read more »
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Have you gotten to the point where you feel blogs are all repetitive and you are wasting your time reading them, and not getting anything out of it? Here are a six tips to keep in mind as you read blogs and news articles online. read more »
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From 2003 to January 2008, Kevin Fox worked as a user experience designer at Google, designing such products as Gmail, Google Calendar, and the second version of Google Reader. He’s currently working at FriendFeed. I met Kevin for a three-session in read more »
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Basic rookie mistakes of publishing press releases these days. Plus new free tool www.PressReleaseGrader.com takes a look at your press releases to see if you're making these mistakes. read more »
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Although the tool is still in Alpha it appears to be a valuable tool for helping individuals optimize a press release.

HubSpot's Press Release Grader evaluates your press release and provides a marketing effectiveness score. This score is based u read more »
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Dear Blog Commenters,

There's good links. And there's great links. Then, there are links that just don't do anything for your search engine optimization.

Guess what kind of links don't help you rank higher for your keywords even when the ancho read more »
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Hubspot answers a bunch of frequently asked SEO questions on this post. read more »
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1. Send 17 Million Pieces of Direct Mail.
2. Place 50 Million Cold Calls.
3. Create a mascot and make it world famous.
4. Buy 1 Billion Pop-up Ads. read more »
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StumbleUpon can be a great asset for your online marketing strategy. Here are 28 tips to take you to SU heaven. read more »
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Really Facebook?! Worst. Fit. Ever. My parents are her parents and I am pretty sure they don't have nice buns. Serving me an ad for pick up lines while viewing my little sister's profile is a complete waste of advertisers money. Facebook was apparen read more »
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It's just my luck. I plan to go on vacation for a couple of days and major breaking news happens. If you have not already heard, Alexa.com (a free service that tracks traffic rankings for millions of websites) announced a major update to their ranki read more »
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Hubspot does it right and here's sharing some of their tips to success. read more »
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While it is probably too late now to be much more than a blip at one of the established sites like digg, Mixx offers a unique opportunity: You can still become a power user at Mixx, it's not too late. read more »
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Are you looking to improve the search rankings for your website? Want to get more traffic from Google? Then, you really need to look into getting some magical SEO pixie dust. read more »
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Over the past couple of years, I've been telling many small business marketing people (basically anyone that would listen) that SEO (Search Engine Optimization) has one big advantage over PPC (Pay-Per-Click). SEO is strategically better because if read more »
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For some reason, I have a fascination with the classic "light bulb joke". Since I'm in the internet marketing business these days, thought I'd take a shot at light bulb jokes for internet marketers.

1. How many SEO consultants does it take to cha read more »
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Great post about how HubSpot helped improve usability and improve comments and other "stickiness" on a blog. Following on from a webinar, the folks at HubSpot gave lots of interesting advice and feedback about a blog's usability. read more »
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Just like Las Vegas, many piece of Internet data are based on popularity. More people visiting your website is better, more people linking to your website is better, more people bookmarking your website is better. And the Patriots dominate all of th read more »
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As long as something works and is within your personal ethical, financial, and risk boundaries then why not give it a try? read more »
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Do you write and publish your posts in one sitting? Many bloggers do. Unfortunately, this kind of posting habit presents a number of problems. Here are some great tips on becoming a consistent blogger. read more »
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It's late at night and I'm finishing a presentation for tomorrow, and my email tells me I just got 7 new emails. Four of them are leads from our website (cool!), one is from Brian, one from Dharmesh (we work late at HubSpot [grin]) and one from som read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008