xenopii

Loren Baker reports a page rank drop for Search Engine Journal as well as sites like Forbes.com, Engadget and the Washington Post. What are you seeing? read more »
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"For a company such as Google with a stock price based extensively on anticipated growth and public sentiment, it doesn't take a huge swing in goodwill to have a dramatic effect on valuation. Google has just slapped their biggest fans."

Most of t read more »
21 Comments     
It is no coincidence that Google chose not to update toolbar PageRank scores in a great deal of time before spreading more propaganda against paid links, and then launched a partial data push (how often do they do that)? This way when they finally u read more »
6 Comments     
I stumbled across this today, apparently this web developer was pissed about having to make more "SEO Changes" to his site ; hilarious! read more »
27 Comments     
Part 4 in Jennifer's excellent series of articles about the current state of link building! read more »
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Part III - One of the biggest issues many have with the current paid links debate is the way in which Google has shared (or not shared) information with the public. Heavy handed tactics and veiled threats just don't seem to match up with Google's or read more »
Discuss     
Since Google decided to reverse things by punishing webmasters for selling links and because it apparently is pretty easy to determine which links are paid, I’m writing this post as a paid link disclaimer. So, Google, I’ll explain why these links ma read more »
6 Comments     
Jennifer Laycock continues her discussion regarding Google's paid link crusade. "One of the points being made by those who are upset with Google is the hypocrisy involved with going after the little guys. Major media outlets and web sites have appea read more »
6 Comments     
Jason Calacanis wrote that social media optimization (SMO) is "the worst thing I’ve ever heard of". A quick look at Mahalo.com on Digg makes it seem like Mahalo.com is quite active with social media optimization. It's easy to say that "Anyone who read more »
13 Comments     
The fall out from Google's PageRank penalty continues. Will the little guy just starting out have a chance while seeing the big guys tumble? read more »
Discuss     
Jennifer Laycock writes, "My daughter has a shirt that reads 'it seemed like a good idea at the time.' I sort of wish they made it in larger sizes. I can't help but think it'd be a nice Christmas gift for the team at Google. After all, I'm hard pres read more »
9 Comments     
Yahoo Site Explorer has just had a big backlink update making link counts a LOT lower. read more »
6 Comments     
Meg has been gaining tons of search traffic, however some of it she doesn't actually want. read more »
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What with the ongoing FUD tactics pursued by Google & Co. trashing paid links and junking up the industry forums and blogs with all the buzz this creates, out comes - entirely expectably - a super duper tool claiming to have mastered the technology read more »
17 Comments     
I had an interesting run in with the "elusive face of evil" that Google is always hunting for and went on a subsequent rant on Google's policing of paid links. read more »
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What would you do in Shawn's case? He hasn't named the site in question in public, can there still be libel?
From what a little birdie tells me, the site is the kind Matt likes to make a bad example of.

Submitted to the Water Cooler because Shau read more »
16 Comments     
Brian Clark of Copyblogger walks us through the real meaning of a link and shares a Marketing Sherpa experiment to find out if the wording used in hyperlinks could make a difference in clickthrough rates. read more »
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But why is this quiz so wrong? Too many of the questions go beyond the science and into the art of SEO, where things are fluid and changing and open to interpretation. The quiz is more accurately a test of how much of your personal SEO philosophy ma read more »
33 Comments     
'Suppose I told you about a way to create viral links on Wikipedia without raising objections from the site's volunteers. Would I have your attention?' read more »
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Domain Registry of America are not happy with me. But the feeling's mutual. They emailed me earlier this year when they discovered that one or two of my blog posts were ranking in Google's top 10 SERPs for their name: read more »
12 Comments     
Google says link selling is against their Webmaster Guidelines so what's a webmaster to do? Ignore Google! read more »
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Google's Matt Cutts broke out the FUD at SES San Jose explaining why webmasters should not sell links or if they do why they should block those links from passing PR. This clearly breaks the G Webmaster Guidelines while building dependence on Adword read more »
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